Alfa Romeo’s fight-back continues for its third straight decade.
The image (below) is a screen shot of Alfa Romeo UK’s website. Notice that there is a rather glaring gap to the right. They do actually sell (or try to sell) three cars but only show two. I wondered why this might be. Are they so strapped for cash that they don’t have the resources to insert the third car into the image? Or is there another “third car” coming soon to Continue reading “What are Alfa Romeo Selling? Just Wondered.”
A good question relates to the state of Mitsubishi in the UK car market. I am asking it today.
1984 Mitsubishi Colt: sold out
What do Mitsubishi sell today? Though the Lancer and Colt are still listed in Mitsubishi UK’s website, they are described as sold out. The remaining range consists of an electric car, a sub-B hatch called the Mirage, several flavours of sport utility vehicles and the very specialised Evolution X FQ-440 MR. This oddity fits into the range as well as an adult “toy” in a shop selling golfing equipment. Continue reading “Idle Thoughts: ボディカラー”
Cute. A word derived from acute, therefore originally suggesting someone (generally female) who was quick witted, has ended up, in United Kingdom English at least, more usually suggesting someone or something that is attractive, but in a rather dainty or childish sort of way. When applied to a person, it suggests a distinct lack of seriousness and, when applied to a car, the situation is no better. So do we want cute cars? Well, for the traditional, stereotypical male ‘petrolhead’, whose choice of motor says as much about what happens below his waist as above, a cute car is unlikely to cut the mustard, unless it’s a gift to keep the little lady sweet. But we at DTW are not like that – well at least the Lads aren’t being, of course, hardened metrosexuals.