What a badge can say.
In line with the theme of the month I will post this eloquent symbol of excessive cost-cutting. The badge symbolises the company. If the firm can´t spend enough so its symbol endures, you have to wonder about their commitment to the rest of the car. Of course, the likelihood is that this is just an unforeseen consequence of a minor change in paint formula. However, many people will feel that this says as much about this brand as needs to be said. For brand managers, this sort of thing is the worst PR, worse even than the message sent out by curling window rubbers and blisters of rust on the rear wheel arch lip. I can only remember seeing one other badge so badly weathered in so short a time, and that was the badge on Alfa Romeo´s 156.