The Art of American Car Design: The Profession and Personalities by C. Edson Armi.
Armi’s book (now out of print) rewards repeated reading. Few books seem to be able to find a language to discuss the process of car design. This one does. In giving a vocabulary to the process it becomes instantly more comprehensible and concrete. The interviews with GM designers such as Bill Mitchell and Bill Porter are encrusted with Continue reading “Theme: Books – The Art of American Car Design”
Sports models have kept Jaguar in business in the US market for decades, so what’s the matter with their saloons?
At Driven to Write, we are constantly at pains to point out the repetitive nature of Jaguar’s history, much of which has to do with the marque’s frequent lapses into commercial and financial abysses. For example, during the mid-1960’s Jaguar’s sales in the US slumped dramatically on the back of the commercial failure of the MK 10 and S-Type saloons. Continue reading “In Emergency Dial ‘F’”
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