Unforgetting: 2006-2007 Mitsubishi Lancer

Most of the Lancers I see in Denmark are the estate version though I see few of those. This is the saloon which is much, much rarer indeed. Bentley rare, I’d say.

2005 Mitsubishi Lancer saloon: super rare and quite unremembered.
2005 Mitsubishi Lancer saloon: super rare and quite unremembered.

I walked around the car and decided it was a fair interpretation of the small saloon, something of a fetish for me, I think. The spoiler is a excessive though. Its presence there on the bootlid means it’s the warmest version short of the Evo model which has completely overshadowed Mitsubishi, a halo car that has turned into a blinding light. Continue reading “Unforgetting: 2006-2007 Mitsubishi Lancer”

Renault Invites You to Burst Out of Your Miserable Prisons

Yesterday Renault began a campaign to use social media as a way to promote its crossover, the Kadjar.

2016 Renault Kadjar advert
2016 Renault Kadjar advert

A fair amount of ink has been spilled about the name. What caught my attention was the slogan: “Dare to live”. The image shows someone hang-gliding on a lovely morning. That would be Renault’s idea of daring to live. Ignoring the fact that you don’t need a Renault Kadjar to take up hang-gliding and that having a Renault Kadjar will not make people think you hang-glide, there is the problem of the implications of the slogan. They are terrible. Continue reading “Renault Invites You to Burst Out of Your Miserable Prisons”