Ah well. From Lancia Aurelia, Florida and Gamma to Trevi, Lybra and the rebadged Chryslers and on to this, the Elle edition Ypsilon. Bravo, FCA.
Lancia describes the Elle as follows: “The ultimate expression of Lancia elegance, and proof of the brand’s continuous pursuit of innovative, contemporary new shapes, the new Ypsilon ELLE proposes exquisite paint colors, materials, fabrics and trims that reflect the model’s passion for fashion.”
The Elle is the ultimate expression of Lancia elegance they say. At least the word is being used in its proper sense of being final. The rest is purest marketing language. If there was such a thing as a crime against automotive history, this has to be ready to be indicted for it.
As well as the dusky pink paint which resembles that used on certain editions of the Lincoln Town Car, the Ypsilon has a wide range of engines :”the 69 hp 1.2 Fire EVO II, the 85 hp 0.9 TwinAir in combination with manual or robotised gearbox, the 95 hp 1.3 turbodiesel MultiJet II diesel and the 80 HP 0.9 Turbo TwinAir methane engine options” writes Autoevolution.
What they could have done was kept Lancia alive as a really nice small car. I think this actually sells quite well. It’s not what I had in mind for Lancia. With some creativity this could have been a pleasant little packet of luxury motoring. Maybe if it went well, Lancia could have built up into a parallel range of small cars to complement Fiat’s offerings. Alas, FCA has a very determinedly unimaginative management who failed to see what could have been done with Lancia as a brand to parallel Alfa Romeo.
FCA aren’t shouting about this car or their presence at Geneva this year. But I did eventually find out what Lancia had to show. Two special editions of the Ypsilon, which is 30 years old this year. Happy birthday. Not many more left now…