A Photo for Sunday: 1960-1980 Saab 96

Our visiting Saab experts can probably identify this car more precisely.

1960-1980 Saab 96 seen in Aarhus, Denmark.
1960-1980 Saab 96 seen in Aarhus, Denmark.

It lives near my home and comes out at the start of summer and disappears in the autumn. It never seems to move in the meantime. I think it may be a piece of conceptual art. The timeline for the Saab 96 shows you could buy a new one until 1980. Similar living-fossils such as the Mini, Beetle, Renault 4 and 2CV all existed into this period so the 96 was not so out of place. However, the 96 must have seemed very archaic compared to the Golf which in many ways Continue reading “A Photo for Sunday: 1960-1980 Saab 96”

Rearview: Try Justifying This…

Nice car, patronising car ad.

Car-adphotos 001

For those of us who grew up in the 1970’s, it doesn’t necessarily always feel that long ago. Revisiting this print ad, I realise it was. Advertisements like this were not all that unusual then, especially when it came to advertising more ‘masculine’ cars. Like so many things we can now look back in astonishment over, this form of casual and gleeful sexism not only portrays women as emasculating killjoys, but also as quite incapable of appreciating a nice car – let alone being capable of driving one. Continue reading “Rearview: Try Justifying This…”