Further to my discussion of magazine editorials, here is a good one, suitable for any month, with the filling in of the blanks.
What a month for [insert name of magazine]. Not only did we drive [insert name of car] but the new [insert name of car]. Without a doubt the people at [insert name of firm] are setting off an exciting new course. With [insert technology] the new [name] will upset purists and thrill petrol-heads everywhere. All this is in stark contrast to [insert first name of car] where everything is as you would expect but more so. Speed, handling, thrilling sounds and astonishing looks, this car has it all, the ultimate [type]. At least until the next model that is.
On page Y we take a look at the outgoing [name of car] and ponder is this the end of [insert technology here]. And our regular columnists also take pot-shots at [insert phenomenon here] and sing the praises of [insert the thing here], trenchant views from some of the most seasoned-journalists in motoring.
On page X we look back at/look forward to [delete as appropriate] the X motor show and consider the highlights and disasters. Want to comment? Send us an e-mail and we’ll print it.
It’s been X decades since the [name of car] was launched. We drive one and compare it to its successor. Have things really changed so much? Or have they changed at all?
Because nothing stays the same in the car world. We take a look at [place] in the new [model name] and both place and car are as you would expect but also very much altered. Take a look at our drive story on page X to see how we experienced the new [name].
The industry is very much in the news, as always. Both consumers and politicians are taking a close look at how cars drive and what they emit. This ought not to be a problem for drivers in the long term – such crises have been with us before: seat belts, airbags, radial tyres, catalysers, even side mirrors all annoyed us and then became back of the background noise. The same goes for X, even if the short terms some motorists and manufacturers don’t like the pace of change. Food for thought!
We hope you enjoy this month’s magazine! Great driving!
[Insert name of editor here]