As pointed out in an earlier article, the conflation of cars and sex isn’t necessarily all it’s cracked up to be, so who on earth thought cars and sextants was a good idea?
Should anybody labour under the illusion that marketing and Citroën were mutually exclusive before the advent of Linda Jackson, I offer you compelling evidence to the contrary.
For reasons best known to themselves Citroën’s marketing department created this nautically themed special edition in 1980. Loosely based on the 1124cc Visa Club, the Sextant came with a rear wiper, standard-fit radio, front headrests and tinted windows, in addition to jaunty blue decals and matching blue-finished injection-moulded front and rear bumpers.
It probably also came with a good deal of explaining to do, since most members of the public probably hadn’t the first idea what a sextant was, let alone did, despite the accompanying visuals going to farcical lengths to
spell it out to them. Because if the Visa Sextant was anything, it was FUN. Take that Linda.
Not that we’re likely to see a C3 Sextant any time soon, Citroën being a little too self aware for that sort of thing nowadays. But in March 1980, a Sextant could have been yours for 31,900 francs, although it remains unclear if Captain Haddock was included in the asking price. Only 2000 Sextants were made, making them prized artefacts today.