Our editor will be cross with me for appropriating this month’s theme in such an arbitrary manner, but the title did rather suggest itself.
Last year Alfa Romeo revealed the Giulia berlina well before it was ready, allowing damaging rumours of engineering issues and rushed development to take hold. FCA management launched the Giulia early to reassure potential investors of the robustness of Alfa Romeo’s expansion plans and to strengthen their negotiating hand in talks with General Motors. So while the reasons for its botched launch are understandable, I’m sure it’s one Marchionne regrets, given the ensuing damage to both his own and Alfa Romeo’s credibility. Continue reading “Suspension – (Of Disbelief)”