Of all the concepts based upon Lancia’s unfortunate ’70s flagship, this was the most significant. Enter the Megagamma.
In 1978, the motoring world gathered at the Turin motor show to gawp at the new metal and absorb the latest trends from the cream of Italy’s styling studios. Particularly those of Ital Design, already Italy’s most important automotive carrozzeria. However the reaction to this 1978 offering was initially one of bemusement, bordering on derision. Neither estate, van nor saloon – what on earth was Giugiaro thinking? Continue reading “Gamma Bytes: When Gamma went Mega”
“May you live in interesting times” is the, apparently bogus, ancient Chinese curse which was, at one point, mentioned in our site introduction. It seems that 2016 is certainly shaping up as an ‘interesting’ year and, in Europe at least, many journalists are missing out on lazing on a beach, whilst their remaining colleagues have little chance to sit with their feet up embellishing stories of skateboarding gerbils in order to fill the gaps in what was, in quieter times, known as the ‘Silly Season’. Continue reading “Theme : Colour – Another Introduction”