Ital Design’s M8 styling concept was all about the CX – in just about every sense of the word.
Amid the raised eyebrows surrounding the 1978 announcement of the radical Megagamma concept, this Giugiaro styling proposal, diametrically opposed to Ital Design’s landmark mono-volume, was largely ignored. Frankly, the M8 is more of what one would have expected from Giorgetto’s magic marker in 1978, even if its uncanny resemblance to the Citroën CX was possibly its most notable aspect.
Little appears to be known about it – Ital Design’s own website only gives forth the following, which has lost something in translation: “M8 is the first study completely intended to aerodynamics matched with maximum internal compartment. The Megagamma, presented that same year, was a reflection about the maximum comfort exploitation, beginning with a series mechanics. M8 tries to match this element with drastically reduced air penetration dowry: it will register a CX of 0.24.” Not all that helpful then.
Given that it was not a see-through styling model it was most likely Giugiaro hedging his bets with a purely speculative study for sale to the highest bidder. It’s difficult however to avoid the suspicion Giorgetto had at least one eye on Vélizy when he was overseeing its lines.