Why does the VW ID concept have to look more styled than a VW Golf?
The ID concept is claimed to have a 371 mile range (compared to the 248 miles of a Renault Zoe). At present Chevrolet’s Bolt promises around 230 or so (and Car and Driver have confirmed this). I’m more interested in the visual semantics of electric cars though. Tesla have chosen to make their cars look quite conventional (less so with the X). BMW have opted for po-mo design while the Zoe could conceivably be an ordinary modernist car: not Tesla’s classicism and nor either obviously outré. Harley Earl insisted customers got a visual receipt for their purchase – VW is adhering to this while also signalling that the ID is indeed not a Golf. My view is that the ideal electric car should very well look and behave just like the current family car archetype which, as it happens is Golf shaped. With 371 miles why not just stop selling the ICE Golfs? Most people won’t need the extra range.
(Image source: 2020 VW ID)