Should We, Can We Rewrite The Poems In Sintra’s Heart?

Badges are extremely important details on a car. Take them away and a wholly disproportionate amount of identity vanishes with them. So what are Skoda doing by deleting their arrow logo?

Prompting this story is the announcement (here and here and here) that Skoda are having a stab at a more obvious competitor for the Focus, Astra, 308 and, I suppose, Golf and whatever it is Citro├źn offer in this class (I can’t visualise it).

The promotional copy from Skoda is hard to take very seriously: Continue reading “Should We, Can We Rewrite The Poems In Sintra’s Heart?”