1 Sep 2019 – Driven To Write

Weekend Reissue : Desio via Toyota City

Another toe in the water exercise from a not so different automotive monolith.

Despite the differences in culture and in product ethos, there really wasn’t a tremendous difference between Fiat Auto and Toyota – apart that is from the minor matter of the two companies’ relative governance and latterday fortunes. But certainly, before Fiat completely lost the run of itself, the two entities probably had more in common than we might have first realised. Continue reading “Weekend Reissue : Desio via Toyota City”

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