Confronting Thanatophobia

Could your car be trying to tell you something?

(c) Vancello blog hu

Research has shown that the number one fear for most people is speaking in public. Fear of death (thanatophobia) comes second – or as comedian Jerry Seinfeld once concluded: “That means for most that they would rather be in the casket than reading the eulogy“.

Still, fear of death is pervasive enough to generate superstition in many forms around the world. In some cultures this effect is stronger than in others and it can be so powerful as to force car manufacturers to Continue reading “Confronting Thanatophobia”