If you roam the streets at night, don’t be too surprised by what you encounter.
We have, on a number of occasions brought to light the manner in which the nocturnal streetscape can alter one’s perceptions, especially when it comes to the appreciation of automotive design. In some cases this can bring nuances to bear which might not have been as apparent in daylight. On the other hand, the fluorescent glare of street lighting can render a car in a manner somewhat less becoming.
Because just as a negative is the inverse of the photographic image, the nightscape can illuminate as much as it conceals, transforming the seemingly modish into the banal. But even allowing for this, I’m not sure ‘banal’ adequately does justice to DS Automobiles’ latest offering, since rarely in my experience has a car design been exposed as starkly as this recent nocturnal apparition.
Even allowing for the muted lighting conditions, and the fact that your correspondent was relying upon his camera phone to capture the DS3 Crossback in all its monochrome glory, the extent to which this vehicle fails in aesthetic terms is truly striking. Of course I say this fully cognisant of the fact that it has been deliberately styled to stand out – to offend even.
I’m not entirely sure however that I care sufficiently to be offended, more intensely irritated by how unnecessary its excessively busy appearance is in the context of its intended role of providing suburban transportation to the moderately affluent over-50s, who tend to form the primary customer base for these vehicles. Consider it more akin to a less well-executed Toyota C-HR and you’d be about there or thereabouts.
Either way, it joins a rarefied group of overwrought attention seekers, all of which are competitor compact CUVs. Like latterday reality TV stars, festooned with tattoos and deformed by surgical enhancements, they live or die by the level of attention they attract. Within this context, one supposes the Crossback makes some kind of sense. What it says about its owner however, may well be another matter entirely.