Is the unthinkable finally happening?
Nothing can be maintained indefinitely – even the most successful careers eventually end in failure. In 2017, when a drop in Volkswagen Golf sales was reported, it was viewed as an aberration, a blip in a broadly upward graph. However, just three years later, the realisation is dawning that the Golf as we know it not only has peaked, but is in serious decline.
Several weeks ago, I raised the question on these pages as to whether the new 8th generation would the first Golf debut that really didn’t matter? It was, to some extent a rhetorical query, and one which at the time was not picked up upon. I return to Continue reading “The Case Is Altered”