The Renault 14 had the potential to be a great success, but it did not turn out that way. DTW investigates.
The 1976 Renault 14 was the end-product of an unusual and protracted development process. It began with a memorandum of understanding signed in April 1966 between Renault and Peugeot for the joint purchase of materials and co-development of mechanical parts that would be shared between the two manufacturers, to reduce costs for each.
Another more controversial aspect of the agreement was, allegedly, an understanding that each manufacturer would design models that did not directly compete with the other. The agreement was driven by the ambition of Pierre Dreyfus, CEO of Renault since 1955, to Continue reading “Going Pear-Shaped”
Driven To Write 