Swedish Math

All too easily dismissed as somewhat of a crude hash-job, the 90 nevertheless sold well by SAAB standards and stayed true to traditional brand values.

All images from the author’s collection

In the eighties SAAB was still an independent manufacturer enjoying a relatively small yet very loyal customer base, but the lack of available finances for the development of new products was starting to hurt. Flirtations with Lancia in an effort to continue serving the lower price field after the discontinuation of the 96 with the Lancia A112 and SAAB-Lancia 600 proved unsuccessful; the cooperation in the Tipo 4 platform project did allow the Swedes to Continue reading “Swedish Math”