Peugeot 306 to 307 = Immediate Loss of Status

From benchmark to backbench in one generation. 

Peugeot 307 - image from caroftheyear.org
Peugeot 307 – image: caroftheyear.org

Editor’s note: This piece originally ran as part of DTW’s Benchmarks theme in March 2015.

In these days, it is usually described as a loss of mojo, although I’ve never been certain of what that word actually means. In terms of the launch of the 307, I’d prefer to describe it as a fall from grace. I suppose I could also have picked the transition from 205 to 206 from the same stable, but I think it less obvious and memorable for me. I think I need to Continue reading “Peugeot 306 to 307 = Immediate Loss of Status”