The quintessence of Golf.
Editor’s note: Today’s article is a revised version of a piece first published on DTW in 2017.
In 1974, a faltering Volkswagen crossed its metaphorical fingers and took a risky punt into the unknown. The Golf was by no means an avant garde product by early seventies standards, but nonetheless arrived slightly left of market-centricity. And while it would be ludicrous now to suggest that it was to prove anything but a commercial success, there was no certainty at the time that this would be the case. In fact, it really wasn’t until its second permutation that the Golf truly began to dominate the sector it would later define.
Like most overnight successes the Golf’s rise to prominence masks innumerable false avenues and bitter reversals along the way, but today, its ubiquity makes for a slightly nebulous subject to pin and mount. After all, the Golf is a such an entity in itself, what is left to Continue reading “CAR is a Four Letter Word.”