As part of Groupe Renault, Dacia has carved out a distinctive niche as a manufacturer of competent if unexceptional budget vehicles. Today we examine how this strategy has evolved over the past twenty years.
In 1997 Renault Chairman and CEO Louis Schweitzer visited Russia to gain an understanding of the market and Renault’s prospects there. To his surprise, he established that the ancient Fiat 124-based Lada was market leader despite its antiquity. The prime reason for this was its bargain price, equivalent to US $6,000 when the cheapest Renault sold in Russia cost twice that.
Flying back to France, Schweitzer set down the requirements for the design of a basic but not minimal modern car which could be sold profitably worldwide at the Lada’s price of $6,000 (€5,000). His brief, written on an airline napkin, stated the basic tenets in three words: modern, reliable, affordable, with the codicil that “everything else is negotiable.”
Long serving Renault R&D manager Gérard Detourbet, was given the task of developing a car to meet Schweitzer’s brief. Led by Detourbet, engineering teams in France and Romania would first Continue reading “Against all Odds (Part Two)”
Before it became part of Groupe Renault, Dacia survived enormous political, social and economic upheavals to remain in business for over thirty years. Today we look back at its remarkable history.
Although subsumed into the vast political monolith of the Soviet Union following the Second World War, the countries that were signatories to the Warsaw Pact tried to maintain at least a veneer of independence from their Soviet masters. In the vanguard of resistance was Romania. Nicholae Ceaușescu, who became the country’s leader in 1965, refused to participate in and openly criticised the Soviet-led invasion of Czechoslovakia in 1968. Ceaușescu’s independence of mind initially won him widespread support at home and he leveraged this to Continue reading “Against all Odds (Part One)”
Concluding our retrospective on the vehicles that served the Soviet apparatus of state.
Beneath the imperious ZIS and ZIL limousines, sat the ZIM-12, manufactured by GAZ* between 1950 and 1960. This was a full-size saloon with pleasant styling influenced by contemporary American designs. It was powered by a 3.5 litre in-line six-cylinder engine producing a claimed 95bhp and weighed 1.9 tonnes. Unlike its successors, it was notionally available for private citizens to purchase but its price, at 2.5 times the cost of the GAZ Pobeda mid-size saloon, put it out of reach of all but the most prosperous.
There was no significant development of the ZIM-12 during its decade on sale, but it was hastily renamed GAZ-12 in 1957. The ‘M’ in ZIM was a tribute to Vyacheslav Mikhailovich Molotov, the USSR’s powerful Stalinist Foreign Minister. When Molotov lost a power struggle with Nikita Khrushchev in May 1957 and was deposed, his Continue reading “More Equal than Others (Part Two)”
During its thirteen-year lifespan, Fiat’s D-segment saloon went under the knife on four different occasions, with varying degrees of success.
The Fiat 132 was launched in 1972 to replace the 125 Berlina. The latter, although a pleasant enough car, had always suffered somewhat from the inaccurate perception that it was little more than a Fiat 124 in a party frock. Both cars shared the same doors and passenger compartment but the 125 had longer front and rear ends and an 85mm (3.5”) longer wheelbase, courtesy of a platform carried over from its predecessor, the Fiat 1500. This allowed the rear seat to be pushed back slightly to liberate a little more legroom. Notwithstanding the similarity to its smaller sibling, the 125 achieved over 600,000 sales during its five year production life.
DTW recalls the vehicles that served the apparatus of state in the former Soviet Union.
One of the many paradoxes of the Soviet Union was its tightly controlled and rigidly hierarchical society. The Bolsheviks who led the 1917 Russian Revolution dreamt of an egalitarian nirvana where ordinary workers would collectively govern the country through grassroots councils known as Soviets. No more would Russia be ruled by a hereditary monarchy, aristocracy and wealthy capitalist business leaders, all exploiting the proletariat. Instead, the new leaders would be servants of the people, appointed to execute their collective will.
Of course, it did not work out like that at all. As early as 1917, the Bolsheviks established a secret police force known as the Cheka, to root out enemies of the people: counter-revolutionaries who would seek to re-establish the old order, or even those who, while broadly supporting the new regime, might seek to Continue reading “More Equal than Others (Part One)”
The 2006 R-Class was a rare commercial failure for Mercedes-Benz. DTW asks if it was ahead of its time, or simply misconceived.
Over the past decade, the onslaught of SUV type vehicles has swept through the automotive market like a tsunami, pushing aside traditional formats such as the classic three-box saloon, estate and larger hatchback models. Even more recent innovations such as the monobox MPV have been rendered irrelevant by its irresistible rise. In the mainstream European market, anything larger than a B-segment vehicle now generally plays second fiddle to its SUV sibling, if it has not already been killed off by it. The premium marques’ larger saloons are still selling, albeit in reduced numbers as buyers Continue reading “Far-Sighted, or Visually Impaired?”
A retrospective on the German Democratic Republic’s less well remembered automotive marque.
Those of us old enough to remember the tumultuous events surrounding the fall of the Berlin Wall in November 1989 and the subsequent collapse of the German Democratic Republic less than a year later will have recollections of a time that seemed to be filled with hope and opportunity. Striking TV images showed thousands of East Germans flooding into West Berlin through breaches in the wall, either on foot or in their Trabants. So frenzied was the rush, so great the anticipation and excitement that not even the sound of David Hasselhoff’s singing* could drive them back.
The Trabant, with its Duroplast body made out of cotton waste and phenol resins and its smelly and polluting 500 cc twin-cylinder two-stroke, was emblematic of both the GDR and its industrial failure. There was, however, a less well known but rather more competent East German car for the masses, the Wartburg 353. Today, we Continue reading “Castle on the Hill”
In Part One, we looked at two of the old stagers from the Soviet era. Today, we consider two from the next generation.
By the time the Škoda Estelle and Lada Riva were withdrawn from the market, their engineering was over thirty years out of date and both were hopelessly uncompetitive, selling only on their bargain prices. The countries of the Eastern Bloc realised that they needed to Continue reading “Economy Drive (Part Two)”
DTW remembers the once fraught and risky business of buying a second-hand car and recalls an alternative course for the impecunious.
Before the introduction of effective consumer protection legislation and manufacturer-backed Approved Pre-Owned schemes, buying a used car was often a tricky and less than pleasant business. Even relatively new cars could harbour hidden problems beneath their highly polished paintwork. Franchised dealers seemed rather embarrassed to have to Continue reading “Economy Drive (Part One)”
Today DTW recalls the 1994 Ford Scorpio Mk2, a car that defies any attempt at rational analysis or explanation.
When Ford launched the Scorpio* Mk1 in 1985, it did so in five-door hatchback form only. This surprised some observers, knowing the resistance that Ford had faced to the hatchback Sierra three years earlier from conservative buyers who preferred the saloon format. Even more surprising was the absence of an estate version, given the popularity of the Granada estate in both Mk1 and Mk2 forms.
Just as with the Sierra, a three-volume booted version was added to the range in December 1989. Estate buyers had to wait until January 1992 for the launch of that version, which coincided with a facelift of the whole range. The facelift was a competent if relatively minor overhaul, comprising a smoother front end with larger light units and smoked tail lights with a matching filler panel at the rear. The saloon forwent the hatchback’s concealed C and D-pillars for a more conventional six-light DLO and was a handsome and imposing design. It was also well equipped and remarkably comfortable over long distances, making it an excellent executive (hire) car.
DTW completes its investigation into Sir Alec Issigonis’ career and legacy, and arrives at some conclusions.
It is important to state from the outset that we make no insinuation that Sir Alec Issigonis was solely responsible for all the problems that beset BMC and, later, BL. The company’s failure was very much a collective one and there is plenty of blame to share around.
In the first instance, Leonard Lord, then Chairman of BMC employed Issigonis to replace Gerald Palmer, a talented and capable engineer with whom Lord fell out and summarily dismissed. Lord and BMC’s CEO, George Harriman, then promoted Issigonis to the post of Technical Director, a senior management position for which he demonstrably had none of the essential organisational, interpersonal or management skills.
This was extraordinarily ill-judged and the problems it created were exacerbated by Harriman’s excessively deferential attitude to BMC’s technical wunderkind after Lord retired and Harriman became Chairman and CEO of BMC.
The 1982 Austin Ambassador was a poorly executed attempt to update the BL Princess and was met largely with indifference in the market. DTW examines why the Ambassador was such a flop.
The old axiom that “You never get a second chance to make a first impression” may be literally correct, but that does not stop people trying. The British Leyland 18-22 Series is a case in point. It was launched in February 1975 under three different BL marque names, Austin, Morris and Wolseley, each distinguished with its own bonnet and front grille treatment, but nothing else in the case of the Austin and Morris versions. The Wolseley had a light dusting of the more upmarket fixtures traditionally associated with the marque, including its rather twee illuminated grille badge.
The 18-22 Series was a quite stylish wedge-shaped four-door D-segment saloon, replacing the spacious but frumpy 1800/2200 LandCrab. It was designed under Harris Mann, Head of BL’s Longbridge design studio. Despite its profile, it did not have a hatchback, but a conventional boot. At the time it was launched, BL insisted that its research showed this was what the market wanted, but a more likely explanation is that BL didn’t want to Continue reading “Disappointment at the Ambassador’s Reception”
The story continues: BMC struggles with the failure of the 1800 and Maxi, but Issigonis has moved on.
The Austin Maxi was reluctantly launched by BLMC* in 1969 and was greeted with a similarly lukewarm reception to that given to the 1800. With its five-door layout, it was an eminently practical car, but it lacked any element of desirability and, as launched, was plagued with technical issues. Increasingly desperate, BLMC hurriedly cobbled together a conventional RWD saloon and launched it in 1971 as the Morris Marina. It sold well enough, on the back of conventionally attractive looks and simple, proven (if antiquated) mechanicals, but it was still very much in the shadow of the all-conquering Cortina from arch-rivals, Ford.
Conceptually, there was much to like about the Maxi, but Donald Stokes, now chairman of BLMC, would not sanction any serious remedial work, a disastrous decision for a car that had much potential. For his part, Issigonis appeared indifferent and simply abandoned the Maxi to Continue reading “The Man Who Broke BMC? (Part Three)”
To many observers, the Morris Ital marks the absolute nadir of the BL era. Today we celebrate the Ital’s fortieth birthday and reappraise this much maligned car.
The story behind the Morris Ital is one of pure desperation on the part of its makers. Throughout the 1970’s BL wrestled with an outdated, incoherent, poorly built and often unreliable range of cars, terrible labour relations and an owner, the British Government, that was fast running out of patience with having to Continue reading “Definitely Not The Italian Job”
We continue our examination of Sir Alec Issigonis’ BMC legacy.
While development of the Mini was progressing at Longbridge, the XC/9002 family car project, now carrying the ADO16 development code, was initiated. Issigonis envisaged ADO16 in very much the same austere style as the Mini, simply larger and with four doors. A prototype Big Mini was built at Longbridge and shipped to Cowley for further development.
Did a brilliant but uncompromising engineer sow the seeds of BMC’s downfall?
Sir Alec Issigonis was undoubtedly a brilliant and visionary engineer. He was also, allegedly, imperious and autocratic, and highly intolerant of what he perceived to be interference or compromise. Latterly, it has been suggested that BMC’s failure to manage Issigonis effectively and channel his engineering talents to produce motor vehicles that were both desirable and profitable was a significant factor in the company’s ultimate commercial failure. This is the hypothesis we will examine in this series of articles.
Issigonis was born in 1906 in the Greek port city of Smyrna, (now called Izmir and part of Turkey). Greek by birth, he also enjoyed British citizenship because of his father’s naturalization while studying in London in the closing years of the 19th Century. Following his father’s death, Issigonis and his mother moved to London in 1923, where he studied engineering. He initially worked as an engineer at Humber, in his spare time competing in motorsport. His first racing car was a supercharged Austin 7 Ulster with a heavily modified front suspension of his own design.
It might seem like a lifetime ago, but it was only last September when Volkswagen unveiled its new logo at the Frankfurt Motor Show. The logo was launched in conjunction with the ID.3 EV and was intended to herald a new era for the company, where the wholesale electrification of its model range would take centre stage. Unspoken, but undoubtedly the case, was the hope that it would Continue reading “Flattening the Curve”
How Ralph Nader killed Volkswagen’s first Phaeton.
America had enjoyed a good Second World War from an economic perspective, and this set the stage for strong growth in the 1950’s. US GDP rose by 81% over the decade, while GDP per capita rose by 53%. Increasing affluence and a growing suburban population had supported strong auto sales, and US cars had grown larger and more ostentatious, reflecting the confidence of the era. 1959 marked the peak in the fashion for such cars, with their large tailfins and extravagant chrome laden exteriors.
There was, however, a growing appetite for smaller and more economical cars that the Big Three had largely neglected. These were often bought as second cars for wives or teenage children. This market was being satisfied by imports such as the Renault Dauphine and Volkswagen Beetle, and what would later become known as subcompact models from the smaller US manufacturers such as AMC, Nash and Studebaker, who hadn’t the financial or technical resources to Continue reading “Collateral Damage”
Volkswagen do Brasil used its creative independence to produce a car that, had it arrived a decade earlier, might have been a very credible replacement for the Beetle.
The Volkswagen Beetle is one of the defining motor vehicles of the Twentieth Century. It remained in production for 65 years and a total of 21,529,464 were built. Although much changed over its lifetime, the distinctive profile remained largely the same, with its smoothly curved roof and bonnet, and separate front and rear wings connected by running boards. Anybody seeing a 1938 prototype parked next to a 2003 final year model would Continue reading “Reimagining a Legend”
Volkswagen persevered longer than most manufacturers with the rear-engined, rear-wheel-drive layout. The 1968 Type 4 was its last hurrah.
In the mid-1960’s, there was still a wide variety of mechanical layouts to be found in passenger cars. The so-called conventional layout, with a longitudinally mounted front engine and gearbox linked by a propshaft and live axle to driven rear wheels, was still predominant, and the wholesale switch to front-wheel-drive by mainstream manufacturers would not happen for another decade. Continue reading “Last Throw of the Dice”
Chinese automakers have long been expected to make a concerted assault on overseas markets but, so far at least, have failed to do so in any meaningful way. DTW wonders why.
The recent (July 2020) decision by the UK government to ban Huawei, the Chinese telecoms giant, from long-term participation in the national rollout of 5G mobile has profound implications for Anglo-Chinese trade relations. In a post-Brexit world, China had been cited as a potentially major trading partner for the newly independent UK, free to make its own bilateral trade deals. Such hopes now look increasingly forlorn.
The government’s decision has undoubtedly been influenced by pressure from the Trump presidency in the escalating trade war between the US and China, but genuine concerns about Huawei’s independence from the Chinese government, President Xi’s increasingly autocratic rule, the Covid-19 pandemic and the suppression of legitimate protest in Hong Kong have all led to a deepening suspicion about China’s political ambitions, benign or otherwise, as a major economic superpower.
The rapidly growing prevalence of the Internet of Things means that a wide range of Internet connected appliances, including automobiles, presents a security risk essentially the same as that feared from Huawei’s telecoms equipment. But while it may sound highly implausible that your Smart TV might Continue reading “The Chinese Are Coming… Or Are They?”
The mid-1960’s were exciting times for Rolls-Royce. As development of the Silver Shadow progressed, the company shared the blueprints and specifications for its new saloon model with Mulliner Park Ward. The London based coachbuilder had a long history of producing bespoke models on Rolls-Royce chassis. Now that Rolls-Royce was moving to unitary construction, this would no longer be so straightforward, but Mulliner was keen to continue its traditional business. A plan was agreed whereby the coachbuilder would Continue reading “The Best of Times, The Worst of Times”
Forty years since the launch of the Rolls-Royce Silver Spirit and its siblings; time to reassess the marque’s least loved car.
The late 1970’s was a challenging time for Rolls-Royce Motors. The company had been floated off in 1973 at the insistence of the British Government which, two years earlier, had rescued its parent company, the eponymous aero engine manufacturer, from bankruptcy and wanted it now to Continue reading “Acceptable in the 80’s”
If the recent demise of the Bentley Mulsanne proves anything, it is that engineering expertise and bespoke craftsmanship alone do not make an ultimate luxury car.
As lapses in the exercise of due diligence go, the 1998 acquisition of Rolls-Royce Motors by the Volkswagen Group takes some beating. The maker of Rolls-Royce and Bentley cars had been hived off from the eponymous aero engine manufacturer in 1973, following its rescue and nationalisation by the UK government two years earlier. Rolls-Royce Motors was then purchased by UK engineering group Vickers in 1980.
Vickers’ core business was in defence and marine engineering and its new trophy asset became more of a liability as the costs of keeping pace at the pinnacle of automotive engineering grew ever greater. During the late 1990’s BMW supplied engines and other technology to Rolls-Royce Motors. When Vickers put the company on the block, the Bavarians appeared to Continue reading “Wide of the Marque”
Concluding our retrospective on Spain’s automotive flag-carrier and the rare occasional flowering of its independent design talent.
SEAT enjoyed a period of independence between 1982 and 1986 during which it introduced the MK1 Ibiza in 1984, a Supermini that was sold alongside the outdated 127-based Fura before replacing it in 1986. A four-door saloon version, the Málaga, followed a year later in 1985. The Ibiza and Málaga were the closest SEAT ever came to Continue reading “Espíritu Independiente (Part Two)”
A retrospective on Spain’s automotive flag-carrier and the rare occasional flowering of its independent design talent.
In the late 1940’s Spain was an economic wasteland. The bloody 1936 to 1939 Spanish Civil War, immediately followed by the privations of World War II, had left the country impoverished and largely without an industrial base. The government of General Franco was desperate to improve the welfare of its people and reduce their reliance on subsistence level agriculture and fishing.
One key element of this plan would be the development of an indigenous automobile industry. European manufacturers, still rebuilding their post-war domestic capacity and markets, were largely uninterested in expansion into Spain, but the government realised it had neither the capital nor the technical expertise to build the industry from scratch. Instead, it courted both Fiat and Volkswagen, offering shares in a new auto company and royalty payments in return for permission, not just to assemble but to Continue reading “Espíritu Independiente (Part One)”
The Daewoo Espero was launched thirty years ago and was the company’s first unique model. We look back at a car not without merit, but out of time.
Here at DTW we have an irrational fondness for plucky underdogs that some might say borders on the perverse. Just as with famous celebrities, their appeal to us is only heightened by an untimely and premature demise. Daewoo is one such marque, but has not yet secured its own place in the DTW archives and is mentioned as an aside in only ten out of more than three thousand contributions. Today it’s time to Continue reading “Hope vs Experience”
“Ford builds a Passat!” was a typical reaction when the Mondeo Mk3 was unveiled in October 2000. Beneath its conservative Germanic skin was a well-engineered, competent and capable car.
The 1993 Ford Mondeo Mk1 was a transformational car for its maker. Its predecessor, the Sierra, for all its futuristic aero looks, was resolutely conventional and exemplified Ford’s tradition of producing (no more than) adequately engineered and carefully costed cars that sold on showroom appeal, value for money and low running costs. If one wanted to Continue reading “Ford Builds A Passat”
Mention hybrid vehicles and one immediately thinks of Toyota and the 1997 Prius, the first commercially successful passenger car of this type. There are, however, earlier examples and today we look at an unlikely pioneer, Briggs & Stratton.
Outside the US, the name Briggs & Stratton is most often associated with lawnmower engines of modest capacities and power outputs. This understates considerably the size and global reach of the company. Founded in 1908, Briggs & Stratton is the world’s largest manufacturer of small-capacity internal combustion engines for agricultural, industrial, marine and recreational applications.
Headquartered in Milwaukee, Wisconsin, the company manufactures around ten million engines annually in plants located in North and South America, Europe and Australia, and sells in over 100 countries worldwide.
In the late 1970’s, following the fuel crisis earlier in that decade, Briggs & Stratton began thinking about the viability of hybrid power. It recognised that most road vehicles of that era were highly inefficient: their large capacity internal combustion engines were required to produce enough power and torque to accelerate them up to the speed limit on highways but, thereafter, only a fraction of the power output was required to Continue reading “American Pioneer”
We conclude our retrospective on the US Big Two’s somewhat compromised 1970 subcompact offerings, focusing today on the Ford Pinto and examining the controversy that engulfed it.
The Chevrolet Vega was an ambitious clean-sheet design, but Ford took a rather more pragmatic approach to the Pinto. In 1968, Ford President Lee Iacocca set targets of a sub-2,000 lbs weight, a sub-$2,000 entry price and an accelerated development time of just 25 months for the new subcompact.
Fifty years ago, Ford and General Motors introduced their first subcompact models to challenge the rising tide of Japanese and European imports. One was underdeveloped and riddled with faults. The other would become an infamous cause célèbre for US safety campaigners.
In the late 1960’s US auto makers were becoming concerned about the growing popularity of small Japanese and European imports. These tended to be basic and unsophisticated, but were also cheap, economical and reliable, particularly when compared to the alternative of a second-hand domestic model. Ford and GM needed to fight back, so set to work developing what would become known as subcompacts.
The Ford Pinto and Chevrolet Vega were launched within a day of each other in September 1970. Conceptually, they were identical: conventionally engineered front-engined RWD cars that would be available in saloon, hatchback and estate versions. The Vega was slightly larger, with a 3” (75mm) longer wheelbase, although rear seat space in both was occasional at best for adult passengers.
The development of the Vega was highly unusual in that it was controlled, not by Chevrolet, but by an independent team of fifty engineers led by Lloyd Reuss, who reported directly to GM President, Ed Cole. Reuss would himself go on to Continue reading “Subcompact and Substandard (Part One)”
The Mazda Tribute was launched twenty years ago. If you don’t remember it, you’re in the majority who overlooked the car when it was on sale, then quickly forgot about it. Time to remember.
The Tribute was significant in that it was Mazda’s first tentative step into both SUVs and four-wheel drive*. It was co-developed with Ford, which held a 33.4% stake in Mazda at that time. The Ford version was called Escape in the US and Maverick in Europe. It was a mid-sized five-door transverse-engined front or four-wheel-drive SUV. The model was based on the Ford CD2 platform, which was itself a development of the Mazda GF platform that underpinned the 626/Capella saloon.
If the Firenza was Vauxhall’s answer to the Capri, one has to wonder what the question was.
Coupés are fundamentally irrational vehicles. They typically offer less space and practicality than the saloons upon which they are based but are more expensive, ergo they must offer an element of style, performance and sex-appeal to justify their premium prices. Ford hit this nail squarely on the head on both sides of the Atlantic with the Mustang and Capri. Opel would do likewise with the Manta, and Vauxhall was keen to Continue reading “Fire Sale”
Concluding our exploration of the often treacherous practice of automotive nomenclature.
Given the numerous problems and pratfalls we uncovered in Part One, it might seem simpler to avoid the bear-traps altogether and stick to safe and neutral numbers. These can be used to indicate the range hierarchy, such as BMW’s ultra-logical 1 to 8-Series model designations.
An exploration of the arcane and sometimes treacherous landscape of automotive nomenclature.
A DTW article on the venerable Ford Cortina raised in my mind the question of the enduring appeal of the name chosen for this model. Was it the association with the glamorous Italian ski resort, or simply that the word was phonetic and tripped off the tongue easily, that was behind Ford’s decision to append it to a fine if unglamorous family car? Probably a bit of both: Ford was already using Capri, another Italian tourist destination, for the coupé version of the Consul Classic.
When the first Porsche Boxster was launched in 1997, it was, aesthetically at least, something of a disappointment. The Boxster Concept, revealed at the 1993 Detroit Motor Show, was a sinuous and lithe design with an attractive and beautifully detailed interior. It was greeted with great enthusiasm by all who saw it. Here was a smaller, mid-engined roadster that would provide a more accessible route to Porsche ownership and complement the larger 911, while maintaining a clear distance in price and size between the two models.
The author reviews his four years with a 2015 Porsche Boxster.
In an ideal world, I would report that my current 981-generation Porsche Boxster, purchased in 2016, directly replaced a previous generation (987…don’t ask) model that I owned for six years and enjoyed tremendously. Unfortunately, I strayed and had a two-month torrid but unfulfilling affair with a Jaguar F-Type convertible before coming to my senses and returning to Zuffenhausen.
Failing to learn from experience only condemns you to repeat your errors.
By the mid-1970’s it was abundantly clear that the Chrysler 160/180/2-Litre was a flop. Launched in 1970 under a marque name with no resonance in Europe, the big Avenger was regarded with indifference by the market and sales were disappointing to the point of embarrassment. However, the large saloon segment in which the car sold was growing healthily, with cars like the Ford Granada, Audi 100 and Rover SD1 selling profitably in good numbers. Chrysler wanted a slice of the action, so plans for a successor were initiated.
The new model was developed under the C9 project code name. Like its predecessor, the C9 would be styled in Coventry and engineered and built in Poissy. Early sketches for the design showed a large, three-box saloon with smooth, unadorned flanks, a deep six-light glasshouse and low waistline. Some fashionable aero elements were incorporated, such as partly enclosed rear wheels and a faired-in front end, with the number plate and headlamps covered by a Perspex panel, not unlike the Citroën SM. These details were intended to give the car the distinctive character that was lacking in its bland predecessor.
Chrysler’s US executives thought the initial design too radical for a conservative market sector (notwithstanding the Rover SD1’s popularity) and ordered it to Continue reading “History Lesson”
We conclude the story of the Avenger and 160/180/2-Litre and their very different fates.
The C-Car programme that would ultimately become the Chrysler 160/180/2-Litre* ran in parallel with the B-Car Avenger, under the supervision of Rootes Design Director Roy Axe. The initial plan was to offer the C-Car in three variants; a base 1.8 litre Hillman version to replace the top-line Hunter models, a 2.0 litre version carrying the Sunbeam marque and a 2.5 litre version to replace the Humber Hawk. A stretched D-Car variant was also envisaged to Continue reading “Contrasting Fortunes (Part Two)”
The Avenger and 160/180/2-Litre were intended to carry Chrysler Europe successfully into the 1970’s and beyond. One succeeded, while the other was hobbled by indecision, poor management and Anglo-French rivalries.
By the late 1960’s the Rootes Group’s range of cars was beginning to look rather threadbare. Its newest model, the Arrow series Minx and Hunter, introduced in 1966, was still relatively fresh and selling quite well, but was hampered by a limited engine range, which comprised a four-cylinder OHV unit in 1,500cc and 1,725cc capacities.
(almost) Always a bad idea, when you’re in the automotive business.
Driven by opportunism, expediency or sheer desperation, motor manufacturers have often tried to pass off lightly reworked versions of competitors’ products as their own. It has rarely ended well.
The latest to have tried and failed at this game is Fiat, who announced in late 2019 that production of the Fiat 124 Spider for European markets was ending after just three years. There appears to be some confusion regarding the North American market, where the model is still listed on the Fiat.com website, but it is widely believed to be on its way out. Speaking to Autocar in August 2019, Fiat CEO Olivier François claimed that Fiat had “no legitimacy” in this segment, from which Autocar inferred that the 124 Spider would not Continue reading “Faking It”
Like so many ill-considered marriages, GM’s entanglement with Saab was destined to end badly. We conclude the story of this unhappy union.
Having taken full ownership of Saab Automobile AB in 2000, GM was free to continue its planned transformation of the company into a premium competitor to Audi, BMW and Mercedes-Benz. The existing 9-3 was looking dated, appearing little different to the New Generation 900 launched in 1994, and its five-door format was out of step with its intended competitors, the A4, 3 Series and C-Class.
A new 9-3 was developed in parallel with the Opel Vectra C, based on the new GM Epsilon platform. Both cars were launched at the Geneva Motor Show in March 2002. The 9-3 adopted a four-door Sport Saloon format. A convertible followed in 2004 but the arguably more important SportWagon estate didn’t Continue reading “Irreconcilable Differences (Part Two)”
Like so many ill-considered marriages, GM’s entanglement with Saab was destined to end badly. We look back over this unhappy union.
Throughout the late 1980’s and 1990’s, GM looked on enviously as its arch-rival Ford carefully and methodically assembled the pieces of what would become its Premier Automotive Group* (PAG), a stable of European premium, sports and luxury car marques to which it would add its own Lincoln and Mercury brands.
Ford began by acquiring an interest in Aston Martin in 1987, then assuming full control in 1991. It purchased Jaguar in 1989, followed by Volvo’s car business a decade later. In 2000, Ford acquired Land-Rover from the wreckage of BMW’s failed ownership of Rover Group, which it folded into the newly formed PAG.
The latter acquisition was particularly painful for GM because, in March 1986, it had agreed the purchase of Land-Rover, then part of the nationalised British Leyland, from the UK government before a public outcry and political pressure forced Prime Minister Margaret Thatcher to Continue reading “Irreconcilable Differences (Part One)”
The rural East Anglian market town my partner and I call home has many fine qualities, but it is emphatically not a nirvana for car spotters. Suffolk and Norfolk people have mainly conservative tastes in matters automotive and even our most affluent neighbours tend to Continue reading “A Photo for Sunday: 1986 Porsche 928 S2”
Concluding our retrospective on a car that went from cynical marketing exercise to icon for a generation of drivers.
The Mk2 Capri was launched in February 1974. In the immediate aftermath of the Oil Crisis and quadrupling of OPEC oil prices, Ford seemed to have suffered some loss of nerve and decided to make the new model rather more practical and less overtly sporting than the Mk1. The bonnet was shorter, the interior enlarged, with a hatchback and folding rear seats instead of a separate boot. The emphasis seemed to have changed to Continue reading “A Promise Fulfilled (Part Two)”
A retrospective on a car that went from cynical marketing exercise to icon for a generation of drivers.
That Ford chose to produce the Capri was as logical as night following day. The US Ford Mustang, launched five years earlier and, like the Capri, based largely on a humble sedan (the Falcon), had been a huge sales success. Ford had expected to shift around 100,000 Mustangs annually, but 400,000 were sold in its first year and a further 600,000 in its second year of production. Little wonder that, on seeing these numbers, Ford Europe decided to Continue reading “A Promise Fulfilled (Part One)”
Daniel O’Callaghan’s digest of Bob Lutz’s 2011 book, ‘Car Guys vs Bean Counters’. In this concluding part, GM hits the buffers and goes cap in hand to the US Government.
At the start of 2008, the outlook appeared quite promising for GM. Its more recent models had been well received and the company had won North American Car of the Year for 2007 and 2008 with the Saturn Aura and Chevrolet Malibu. The company had agreed with the UAW a new wage deal and a plan to move the worker healthcare liabilities off the GM balance sheet and into a new fund that GM would set up, but would Continue reading “The Fate of Empires and Search For Survival (Part Five)”
From humble and unlikely beginnings, the Audi Quattro would permanently redefine its maker’s image. Daniel O’Callaghan looks back on the development and influence of this seminal model in the company’s history.
The Audi Quattro owes its existence to the German Army’s urgent need in the late-1970’s to replace its aged DKW Munga four-wheel-drive light utility vehicles with a more modern successor. The Munga had ceased production in 1968 and its outdated two-stroke engined design was overdue for replacement. Its intended successor was the Europa Jeep, a joint-venture project involving a number of European governments that had been in development for a decade before finally collapsing acrimoniously in 1979.
Anticipating this outcome, the German Army instead invited domestic automobile manufacturers to design a replacement for the Munga. Volkswagen passed the project to Audi, who had access to the Munga’s technology and patents via the Auto Union partnership, so was able quickly to Continue reading “Game Changer”
Daniel O’Callaghan continues his digest of Bob Lutz’s 2011 book, ‘Car Guys vs Bean Counters’, examining GM’s latterday approach to alternative propulsion.
GM’s expansion to become a global company had largely been built on acquisitions: Opel and Vauxhall in Europe, Holden in Australia and Daewoo’s automotive business in South Korea. These companies continued to operate with a high degree of autonomy in product design and engineering. It was argued that this enabled the companies to Continue reading “The Fate of Empires and Search For Survival (Part Four)”
Some crashes have potentially disastrous consequences, and not just for flesh, blood, glass and metal.
The first-generation Mercedes-Benz (W168) A-Class was one of the most radical, bold and innovative designs in the company’s history. It was not only the company’s first transverse-engined FWD production car, but featured an innovative sandwich double-floor structure and an unusually tall but short body that was designed to provide greater than C-Segment passenger accommodation within a footprint no larger than that of a B-Segment supermini. The engine and transmission were engineered in such a way that, in the event of a heavy frontal impact, they would Continue reading “Roll of Shame”