2014 Hyundai i30 1.6 GDI Review

In search of family transport, DTW rents a Korean mid-ranger and exposes it to mud, apples and half a dish of aubergine parmesan gratin. 

2014 Hyundai i30 1.6 GDI
2014 Hyundai i30 1.6 GDI: Bore and stroke (mm) 77 x 85.44

Introduction

Welcome back to the dead centre of the car market. The Hyundai i30 1.6 GDI** is a Focus and Golf competitor but may gun most accurately for the likes of the Peugeot 308 and any other mid-market also-rans. This type of car is very hard to write about in isolation as most of what you experience verges on the bland. Only a spread-sheet analysis of the cost and features along with a back-to-back test would reveal the precise differences in the qualitative and quantitative elements between this car and its peers. Nonetheless, even on its own, there are aspects of the car which please and those which irritate. Continue reading “2014 Hyundai i30 1.6 GDI Review”

Bristol Returns: The 2015 Pinnacle

Bristol Cars’ new owners have announced the launch of the first wholly new vehicle since the Fighter of 2003.

2015 Bristol Pinnacle
2015 Bristol Pinnacle

Called the Pinnacle, the new car is to feature a combination of Bristol hallmarks and modern touches. Carried over are the customs of making the bodies by hand (Bristol require a panel beater) and using very high quality materials. New to Bristol will be the use of battery power and range extension technology. There might even be cup-holders.

Also new to Bristol is the notion of merchandising, which to spell it out, is the selling of non-automotive products branded with the Bristol logo. That’s done to promote the brand (something Bristol didn’t try hard to do) and to make money (something Bristol didn’t manage very well towards the end). Continue reading “Bristol Returns: The 2015 Pinnacle”

Saab – Dead Again…

Which is more than you can say about Bristol…

08_SAAB_logo.sized

Okay Saab, we know this is a difficult time for you right now, especially with you being dead and everything. Obviously we’re sorry for your trouble, but if we can be completely candid, this whole thing is starting to get a little unnerving.

How many funerals is it now? Last time I counted, I made it three. Look, I know you’re finding the whole afterlife business a little Continue reading “Saab – Dead Again…”

2014 Toyota Aygo 1.0 VVT-i Review

This week DTW has the new Toyota Aygo on test. Launched at the 2014 Geneva motor show, it’s only just arrived on the market. So, how did the car fare during a punishing three day investigation involving child-seats, sand and small pebbles?

2014 Toyota Aygo: it´s small but is it practical?
2014 Toyota Aygo: it’s small but is it practical?

The technicalities.
The engine is the 59 HP 1.0 VVTi in-line three pot. The “VVT” part stands for variable valve timing which has been around since 1996. The bore and stroke are 71 mm and 84 mm respectively. The Aygo comes with stop-start technology and this functioned well enough for me to learn to trust it. It can start the car faster than I could and this eliminated a lot of useless idling while waiting at lights. Continue reading “2014 Toyota Aygo 1.0 VVT-i Review”

Facelifts: the 2015 Opel Corsa

This week came more reports of the new Opel Corsa. What have they done, we ask, what have they done?

2015 Opel Corsa
2015 Opel Corsa

I didn’t expect two of these articles in one week. Yet here we find Opel having a “what have they done?” moment. Opel describe this as a new vehicle but we’d class this as a very comprehensive facelift. The main architecture of the car remains the same and, in my view, the addition of the black tab on the rear of the 3-door’s sideglass does not distract from this fact, and nor do the new front or rear forms. What else is different? Continue reading “Facelifts: the 2015 Opel Corsa”

Teutonic Displacement: Volkswagen Konzern (Part 1)

After having gone from strength to strength in recent years, Volkswagen AG (VAG) all of a sudden appears to be in an awful lot of trouble. But appearances can be deceiving.

vw-unfaelle-kaefer-08-0136

First in a series on the German automotive industry, seen from a German perspective.

In the not-too-distant past, it seemed as though it was just a matter of time before VAG chairman, Ferdinand Piëch – aided by his obliging CEO, Martin Winterkorn – could finally ascend the throne of the global automotive domain. There may have been the odd mumble regarding disappointing performance in the US market, but, by and large, everything seemed to be rosy in Volkswagenland. Continue reading “Teutonic Displacement: Volkswagen Konzern (Part 1)”

2015 Skoda Fabia: Oh Dear.

Skoda’s Fabia appeared first on the market in 1999. Now it’s into its third generation. What have they done? What have they done?

2014 Skoda Fabia
2014 Skoda Fabia

This is the new Skoda Fabia. The previous two generations have been rather good interpretations of a difficult genre, the conservative but attractive small car. The first version displayed some nice automotive design tropes: the smooth flowing bonnet to a-pillar and neatly shaped vestigial boot. The rear graphics and sculpture worked very harmoniously, very much the work of designers who were unafraid to Continue reading “2015 Skoda Fabia: Oh Dear.”

2014 Honda Brio saloon

Here at DTW we like to find out about what’s on sale around the world. 

2014 Honda Brio: image courtesy of Honda (SA)
2014 Honda Brio: image courtesy of Honda (SA)

We’ve looked at some Japanese and Chinese market cars. Today we go to South Africa and peer at a Honda Brio, just to see. The Honda Brio is not on sale in Europe, being intended for emerging markets. It comes in two forms, hatchback and saloon. Since tiny saloons are held in almost complete contempt, we Continue reading “2014 Honda Brio saloon”

Theme : Engines – Ford, VW and Opel’s Engine Ranges

Who has the most engines to offer customers? DTW takes a close look at the state of play at VW, Opel and Ford.

This has a V6 under the hood.
This has a V6 under the hood.

The operating assumption behind this small study is that engines matter. More precisely, if a manufacturer can offer a decent range of engines for a given class of vehicles then they are very likely to have a better chance of selling something to someone. I’ll restrict my research to Ford, Opel and VW for this particular study.

I wanted to see the composition of the range of engines and also to find out the average age of the engine families. The second point was rather hard to ascertain and I failed to Continue reading “Theme : Engines – Ford, VW and Opel’s Engine Ranges”

The Sunday News: VW Golf Plus Nameplate Dropped Shock!!

Goodbye, VW Golf Plus, we’ll miss you. Hello, VW Sportsvan.

2014 VW Sportsvan
2014 VW Sportsvan: it’s  sporty and van-like

Some readers may have missed the news that VW’s much loved GolfPlus nameplate has been discontinued. The new name to watch is Sportsvan and doubtless it will win as much affection as the outgoing one. The replacement car was shown at the Frankfurt Motor Show in 2013 and is now on sale. Continue reading “The Sunday News: VW Golf Plus Nameplate Dropped Shock!!”

Cars I Can’t Write About: Chryslers etc…

Chrysler: so what?

Don´t look any closer. There´s nothing to see.
Don´t look any closer. There´s nothing to see.

So far in this intermittent series I have picked on a forgotten supermini, a lavishly expensive sportscar and the VW Passat. Today I feel the need to declare that Chryslers and associated brands are vehicles about which I have nothing to say. Continue reading “Cars I Can’t Write About: Chryslers etc…”

Cross-Currents: From Tsingtao to Rüsselsheim to Michigan

How do we get from China to Warren, Michigan via Rüsselsheim? By Astra, of course.

2012 Buick Verano: engineered in Germany and the US and sold in China
2012 Buick Verano: engineered in Germany and the US and sold in China (in some form)

Why does Opel matter to GM? How about sales of 500,000 cars a year in China and continued survival of Buick in the US.

In the late 70s the science journalist James Burke had an engaging series of programmes called Connections. It traced the links, innovations and the important contingencies that led from the distant past to the technology that we take for granted around us, such as plastic, for example. Behind the invention of this material lay the story of how the 17th Century Dutch preferred not to Continue reading “Cross-Currents: From Tsingtao to Rüsselsheim to Michigan”

Death Has A Revolving Door 3: 2014 Daihatsu Copen

Daihatsu’s Japanese production declines for the first time in 8 months…

2014 Daihatsu Copen concept
2014 Daihatsu Copen concept

…but production overseas increased to compensate. And generally sales are down overall. Daihatsu gave up on Europe a few years back so the news that the Copen sportscar is to be revived may not do so very much to improve the sales picture. Still, it’s nice to imagine. What sort of a range does the Copen fit into? There is the Terios hatchback in five and seven seater guise, the Sirion hatchback and the Gran Max van which also comes as a pick-up. That make the Copen something of an outsider in a range of very practical vehicles, but it is still at least as small as the others. Continue reading “Death Has A Revolving Door 3: 2014 Daihatsu Copen”

1965 Ford Taunus Versus 2005 Ford Mondeo

Design Footnote: somewhere inside Ford, someone nodded quietly to the firm’s past.

2005 Ford Mondeo
2005 Ford Mondeo

A few months back, while studying the parked cars in my area, I noticed that there was something deeper to the design of late-model Ford Mondeo Mk2s. Not very many cars have a solution that avoids both a horizontal and a vertical wraparound at the front end. The 2005 Mondeo has a design where the strongest line runs down the edge of the wing, down the lights and then goes horizontal under the valence, requiring a twist from forward to sideways mediated by a vertical descent. Continue reading “1965 Ford Taunus Versus 2005 Ford Mondeo”

Theme : Speed – Quantity and Quality Thereof

How much fun do you really get out of driving like you stole it?

1990 peugeot-205-

Speed is a measurable quantity. One of the characteristics of the modern age is the increasing dominance of quantity over quality. I see the two as dependent parameters, as necessary as the left and right wing of a jet. In the spirit of the times motoring journalism in recent years has tended to Continue reading “Theme : Speed – Quantity and Quality Thereof”

Social Signifiers

Which cars are for today’s ophthalmologists, vets and professors of Medieval law? 

For Prof. Castiglione
For Prof. Castiglione

About three decades ago certain makers sold cars for easily identifiable groups in society. Saabs were for well-paid university lecturers. Citroen could appeal to the Francophile and arty middle-class man. Lancia sold to intellectuals and business men who probably saw their work as a vocation. Humber appealed to bank managers of the bigger branches. But today, these brands are gone or unrecognisable Continue reading “Social Signifiers”

Hasty & Superficial: Maserati Quattroporte GTS (2014)

A quick drive in Maserati’s ultimate saloon.

photo

 

 

 

 

 

 

Today I had the chance to experience a car I consider to be among the most disappointing of recent years – the successor to the flawed yet glorious Quattroporte V. Gone is the lithe elegance of Ken Okuyama’s styling, making way for considerably more competitive technology, as well as simply gargantuan proportions. Continue reading “Hasty & Superficial: Maserati Quattroporte GTS (2014)”

A Question of Form

Has Centro Stile Fiat ever produced a design of lasting significance?

centro stile alfa romeo
Centro Stile Alfa Romeo (as was).

This is the question I found myself asking following a recent Driven to Write piece on Lorenzo Ramaciotti – (which I urge you to read). Because like many, I held firm to the view that Turin’s fabled carrozzerie were responsible for every design worthy of note. On the other hand, memory can sometimes prove a faulty co-driver, so I did what any self-respecting autophile would do at this point and revisited the Fiat group’s styling back catalogue in a quest for answers. So what I offer here is a list of significant Fiats of the last 50 years and who is believed responsible for their styling.  Continue reading “A Question of Form”

Death Has a Revolving Door 2 : MG Revive Sportscar Revival Plans

If you should tire of Alfa Romeo’s latest new plans, Morris Garages (MG) have perhaps a more credible alternative set of ambitions reported today, a new roadster.

2014 MG Icon concept: they are not building this
2012 MG Icon concept: they are not building this

Coincidental to my recent posting on returns from the grave, MG has announced a plan to revive its MG roadsters, with a view to returning to the US market. Edmunds’ journalist Richard Bremner reported that SAIC, owners of MG, have revealed this much without any supporting illustrations of the mooted car**.  Continue reading “Death Has a Revolving Door 2 : MG Revive Sportscar Revival Plans”

Death Has a Revolving Door

Driven To Write has some news for anyone who has been reading the UK motoring press.

1979 Saab 900

Far from being “an undiscovered bourne from whom no traveller returns” (copyright W. Shakespeare 1599-1602), it appears death is a place car brands can pop over to and come back from much like an obscure place with an out-of-the-way airport served by Ryanair. I think Saab is dead but it might not be. Or it might be. It died spiritually under GM, it died again physically, was reborn under Spyker but soon expired. National Electric Vehicles revived the firm in 2012.

Continue reading “Death Has a Revolving Door”

What Exactly Is Lorenzo Ramaciotti Doing?

This being, unofficially, the Fiat/FCA themed month, I feel like shedding some light on Fiat’s current styling policy and the man responsible for it. 

lorenzo-ramaciotti

And when I say “shedding some light”, I actually mean pointing out all the dark and shadowy areas that currently make up Fiat’s styling. More questions will be asked than answered, inevitably.

Superficially, the reorganisation of Fiat’s different Centri Stile in the wake of the company’s Marchionnisation seems to have been a straightforward example of streamlining. And, unlike the most famous jumper lover’s financial and fiscal shenanigans, this move appears to be both easily graspable and logical.  Continue reading “What Exactly Is Lorenzo Ramaciotti Doing?”

FCA – State of the Empire – Part Two

The second of a two part examination of FCA’s European operations and the feasibility of Sergio Marchionne’s four-year plan to revive them. Part two – There will be blood:

0094f_100mm_raised_soft_plastic_badgeSelling Ferrari
FCA’s presentation made a point of telling the financial and automotive worlds just how much Marchionne is prepared to accept for the sale of Ferrari, suggesting the fabled Marenello concern is for sale; despite firm denials from within FCA itself. Some might say that he would be insane to do so – the ‘Cavallino Rampante’ being probably the most valuable automotive brand in the universe right now.

But look at it another way. If we believe the hype, everybody wants to Continue reading “FCA – State of the Empire – Part Two”

FCA – State of the Empire – Part One

A two part examination of FCA’s European operations and the feasibility of Sergio Marchionne’s four-year plan to revive them.

A_Pantone_VersionNow that the captives have escaped, the presentations are complete and fruit and vegetables been thrown, perhaps it is germane to take a look behind the figures and statistics at the state of affairs facing Fiat Chrysler Automobiles in Europe as they painfully inch towards their eventual fate.

alfa romeo

Alfa Romeo’s revival
If Marchionne is to be believed, the world is breathlessly awaiting the revival of Alfa Romeo, and while he’s been trying to Continue reading “FCA – State of the Empire – Part One”

Sergio’s Latest Fantasy Franchise

Sergio unveils his elaborate masterplan for FCA’s future and it’s a staggering work of fiction. 

1_29
Dear lord, make it stop!

Last week Sergio Marchionne kept a selection of the world’s auto journalists captive for a ten hour marathon outlining his vision for the next five years at the newly merged FCA. Those who managed to sit through the numbing PowerPoint presentations, the staggering level of detail, the sheer grinding onslaught of facts, statistics, projections, flying unicorns and outright fantasies probably needed more than a few restorative shandies to steady their shattered nerves.

Continue reading “Sergio’s Latest Fantasy Franchise”

2002 Lancia Thesis 3.0 V6 Review

Lovely and wrong: Richard Herriott assesses Lancia’s former flagship.

2002_1_Lancia Thesis profile

When the Thesis was launched in 2002, Lancia wanted a flagship to re-position the brand as a maker of convincing luxury cars, an Italian Mercedes if you like. The Thesis’ predecessor, the Kappa, had been less successful than the Thema, despite receiving plaudits for its refinement, packaging and capable chassis. The Thesis was supposed to recover ground lost during the Kappa’s production run and also to re-affirm the company´s tradition of top-drawer refinement and visual elegance. Continue reading “2002 Lancia Thesis 3.0 V6 Review”

2014 Ford Focus 1.6 CDTi Econetic Review

After discussing the dead centre of the car market, we take a visit there: the Ford Focus 1.6 CDTi Econetic.

2012 Ford Focus rear 1

This is the third generation Focus that I have tried. The Mk1 is a landmark and indeed a benchmark for many. It casts a long shadow over its successors. The Mk2 added refinement at the expense of driver enjoyment. Compared to the Mk1, the successor felt like being in a fat suit. So, what is the Mk 3 like now I have finally gotten behind the wheel? The main impressions are described below. Continue reading “2014 Ford Focus 1.6 CDTi Econetic Review”

Window Shopping For A Ferrari

What’s it like to wander around the on-line show room of Ferrari?

aaa_Ferarri page 1

Recently I´ve felt curious about the customer experience for prospective Ferrari owners. You don’t need to be out of your pyjamas to visit Ferrari’s website so I thought I’d see what happened and what I’d feel like if I did a little virtual tyre kicking. What I found is described below. Continue reading “Window Shopping For A Ferrari”

Theme : Badging – False Economy

What a badge can say.

2005 Ford Galaxy

In line with the theme of the month I will post this eloquent symbol of excessive cost-cutting. The badge symbolises the company. If the firm can´t spend enough so its symbol endures, you have to wonder about their commitment to the rest of the car. Of course, the likelihood is that this is just an unforeseen consequence of a minor change in paint formula. However, many people will feel that this says as much about this brand as needs to be said. For brand managers, this sort of thing is the worst PR, worse even than the message sent out by curling window rubbers and blisters of rust on the rear wheel arch lip. I can only remember seeing one other badge so badly weathered in so short a time, and that was the badge on Alfa Romeo´s 156. 

If All the World Were Paper and All the Sea Were Ink…

What if the Golf wasn’t the “average” car?

1984 Golf
It is always useful to consider a counterfactual. For example, by asking what would have happened if Franz Ferdinand had survived his assassination attempt, we ask about how avoidable the first World War was. Another counterfactual might be to ask what if REM had disbanded after their drummer Bill Berry retired? That is to ask what was the importance of Bill Berry to the band. The answer to that second question is easier than the first. REM should have disbanded. Berry’s drumming was as integral as Michael Stipe’s vocals.

Continue reading “If All the World Were Paper and All the Sea Were Ink…”

From Stuttgart to Eternity

What happens to old cars when they die, Mummy?

MB Recycling

Whilst trying to find a download of a W211 Owners Manual for a friend’s ten year old E Class, I came across the above (full text below). Now, although the US website did finally provide the manual, Mercedes’ UK site appears to provide no such service. Despite the fact that it would only cost them a tiny sum to make electronic manuals for older cars available to owners, it’s telling that MB UK don’t see this as a priority.

Continue reading “From Stuttgart to Eternity”

Theme: What’s Cute Got to Do with It?

Adventures in cute car culture…

Cartoon-cars-3
Image: clipart-library

The problem with ‘cute’ is that it’s such a nebulous term. It can be an adjective, a noun or an adverb, so its meaning has shifted markedly since its origins in the 18th century. After all, one person’s pretty or dainty is another’s contrived and calculating. So when it comes to cute, which is it? However you view the term, you simply can’t Continue reading “Theme: What’s Cute Got to Do with It?”

Viva Fiesta

content_ford-fiesta-frozen-white-styleeco

I had the opportunity to drive a basic (plastic wheel covers), new shape Fiesta with the “old” (these things are relative these days, I find) 1.25 4 cylinder engine the other week.  I’m not going to comment on the styling inside or out, because I’m not a big fan of either and it’s got nothing to do with the point here.  Continue reading “Viva Fiesta”

What are Alfa Romeo Selling? Just Wondered.

Alfa Romeo’s fight-back continues for its third straight decade.

Alfa´s complete UK model-line up
Alfa´s complete UK model-line up

The image is a screen shot of Alfa Romeo UK’s website. Notice that there is a rather glaring gap to the right. They do actually sell (or try to sell) three cars but only show two. I wondered why this might be. Are they so strapped for cash that they don’t have the resources to insert the third car into the image? Or is there another “third car” coming soon to Continue reading “What are Alfa Romeo Selling? Just Wondered.”

Idle Thoughts: ボディカラー

A good question relates to the state of Mitsubishi in the UK car market. I am asking it today.

1984 Mitsubishi Colt turbo

1984 Mitsubishi Colt: sold out

What do Mitsubishi sell today? Though the Lancer and Colt are still listed in Mitsubishi UK’s website, they are described as sold out. The remaining range consists of an electric car, a sub-B hatch called the Mirage, several flavours of sport utility vehicles and the very specialised Evolution X FQ-440 MR. This oddity fits into the range as well as an adult “toy” in a shop selling golfing equipment. Continue reading “Idle Thoughts: ボディカラー”

Internal Correspondence 3

I decided to avoid that hungry tramping around that one typically endures when looking for food in a foreign town. Thus the Brasserie Lipp became my “cantine” and I just took a taxi there every evening.

Image

2014 Biofore concept car interior: an important Geneva show car

Dear Simon:

Nice to have you back. I met Eoin (briefly) at the Geneva show. He was very busy and I didn´t want to disturb him. For my part, it was a successful show and I really feel as if I´ve covered the most important vehicles plus the little black and white job above. Great to see Eoin mopping up the details. The Hotel des Bergues was even better than expected (did you get the fax with the bill?) and the room service sublime. Continue reading “Internal Correspondence 3”

Geneva 2014 – The View from the Sofa

2014_Geneva_Motor_Show_4Look, anyone and their dog can get on a plane and physically attend the Geneva Motor Show, but frankly that’s a little passé now. No, by far the more arduous, some might even say, daring approach is to stay at home, in pyjamas, eating toast and allowing someone else do all the legwork. Well that’s my justification anyway and no, you can’t have any more jam until you behave yourself.  Continue reading “Geneva 2014 – The View from the Sofa”

After the Great Leap Forward

Qoros are not selling on looks and they are not selling on price. What then?

2014 Qoros side view

The 2014 Geneva expo had among its new car launches the Qoros 3 hatch, a variant of the Qoros 3 saloon. Founded in 2007, Qoros´ first car was presented at Geneva last year. This time around they have chopped some length off the car to woo customers in a lower price range. The company is a joint venture between Israel Corporation and Chery Automotive; for a while the firm was called Chery Quantum Automotive but a new product demanded a new name, hence the change. Whilst you may have heard of Chery, you might not know so much about Israel Corporation.  Continue reading “After the Great Leap Forward”

Goodbye X150! (2006-2014)

Why you will be missed… 

jaguar-xk8-5022639869956169885

  • Because you were a first glimmer of hope for any creditable Jaguar enthusiast after a great many, very dark years.
  • Because your crisp, Ian Callum style lines – albeit still fairly conservatively executed – were nothing short of a relief after years and years of doughy blobs.
  • Because you always were a decent drive.
  • Because you were the first Jaguar in ages that was more appealing than what the German competition had to offer.
  • Because a competent facelift kept you from appearing like some undignified pensioner (one lesson you learned from your grandfather, the E-type, who was kept on life support far too long).
  • Because you still are more appealing than any modern Mercedes SL.
  • Because your high performance derivatives served so well as testbeds for the F-type.
  • Because you hereby prove that you won’t outstay your welcome.
  • Because you were the car that gave me hope that all was not lost for Jaguar when I saw you for the first time in the aluminium, at the 2005 IAA.

Also Starring : Sideshows at the 2014 Geneva Salon

Some of the less well-known faces at Geneva 2014

2014 XLV front

The Geneva motor show is usually the place for the major manufacturers to display their latest models and concept cars. I decided to see what was being presented by less well-known firms, some of which are tiny and new and some of which are massive but not much in the public eye. And there’s Giugiaro, now a wholly-owned subsidiary of VAG and, I would guess, eventually to share the same fate as Ghia, Ford’s one-time laboratory for innovation. Continue reading “Also Starring : Sideshows at the 2014 Geneva Salon”

Decoding Audi’s TT Press Release…

…so you don’t have to.

audi-tt-2014-front-quarter-static


A wise man once said that you can prove anything with facts. He was right – you can. However, float above the narrow prism of the factual and reality becomes a more nebulous concept. For it is within this white space the automotive press-release copywriter dwells. A land of fairies and elves, where steaming troughs of hyperbole appear as tureens of nourishing broth.

Illustrating that despite the nature of the current motoring landscape, car manufacturers appear to Continue reading “Decoding Audi’s TT Press Release…”

Beyond the Motoring Mainstream

Some recent developments in the Chinese light-vehicle market

2010 Gonow Minivan
If you have a few extra hours to spend at Stansted because flight FU 436 has been indefinitely delayed and you find Departure Gate 199 is becoming your home from home, you might be tempted to Continue reading “Beyond the Motoring Mainstream”

Ripping Yarns

How is FCA’s bejumpered boss managing?

sergio-marchionneI don’t think I’m necessarily alone in finding Sergio Marchionne’s penchant for jumpers a little unsettling. Yes I concede it is lazy of me to expect an Italian captain of industry to cleave to national sartorial stereotype; why shouldn’t he buck the norm, even if the result is somewhat unedifying.

Fine tailoring might be what we expect, but in Marchionne’s case the knitwear appears a little too studied, just a tiny bit artful. The cosy jumpers appear to Continue reading “Ripping Yarns”

大きな開口部だから、横も後ろも積み降ろしラクラク

Honda have a secret life as a maker of a wide variety of vehicles. They are indeed big in Japan.

2014 Fit Shuttle

Honda are more than a manufacturer of Civics and lawnmowers. In Japan, their range shows clear signs of Galapagos syndrome. It is flourishing. Whereas the difficult European environment has forced Honda to sell a comparatively small range of cars, in Japan the range extends to what looks like enough models to fill the carpark of a moderately sized country hotel.

I turned to this website driven by the parochial nature of both British and American websites.There is a lot we hear little about.

Continue reading “大きな開口部だから、横も後ろも積み降ろしラクラク”

Theme : Headlamps – See the Light?

Electricity is magic so I won’t explain the energy that brings the light but headlamps are a rather complex arrangement of lens and reflector. Until the advancement of computer modelling enabled engineers to design differing types of reflectors most headlamps before the 1970’s were fairly similar and simple. In essence they have a bulb which shines light onto a parabolic reflector and then through the lens into the area in front of the car. The parabolic reflector takes the light from the bulb and directs it parallel to the bulb’s axis in straight lines which means that the light is therefore organised (like a torch) and more useful than the scattered light of say a candle flame. The filament of the bulb will be positioned at the focus of the parabola making full use of the reflector to give the greatest light quantity. The parabola has makes all the light waves nice and straight and organised and the lens can do its work to direct the light. The reason why these early cars had round headlamps was that it is the resulting shape for a parabolic reflector. The ribs on these headlamps’ lens’ aren’t for your pleasure they are called flutes, and it is their job to direct the light into the required direction. Nominally downward away from an oncoming driver’s eyes and to the off driver’s side direction.

Headlight_lens_optics_schematic

Continue reading “Theme : Headlamps – See the Light?”

What Lies Beneath?

What is the future for Car Manufacturing?

Car BadgesThere have always been cases of re-skins creating ‘different’ vehicles; and indeed VW Group have become masters at doing this in-house. But between independent brands this has usually been discreet and car companies have remained proud of their ability to manufacture the oily bits, as in the example of the Vauxhall salesman who once vehemently denied to me that the diesel in an Omega was manufactured by BMW. You might have thought he’d Continue reading “What Lies Beneath?”

A Niche Too Far?

Sometimes it pays to be brave, sometimes it doesn’t. Better luck next time, Renault.

Initiale-ParísBy the final decade of the 20th century, motor manufacturers, having established that engineering integrity would only take them so far in the quest for market leadership, began to realise that the answer to their prayers lay within the spreadsheets and focus groups of the product planning departments. In a mature market, largely populated by feckless new money garnered from illusory internet start-ups and awash with cheap credit, the differentiator between the automotive carnivores and their prey would be defined by one word: Segmentation. Entire departments sprang up in such demographically significant hotspots as Miami, London and Southern California, all tasked with seeking that elusive niche that would give the parent company a jump on their rivals.

Continue reading “A Niche Too Far?”