So goes the old saying anyway. In the year 2000 when we were supposed to be floating on hover-drones and wearing alufoil skinsuits, Porsche still had the engine in the back even if air cooling was out.
And BMW offered the 1950s-inspired Z8 while Aston pursued girth and heft with the Aston Martin Vantage Volante, a V12 topless GT. Where did the future actually go to?
It is hard to be sure of if the three convertibles are comparable even if period reviews seemed to think so.
The same year Concorde entered service, Aston Martin introduced a roadgoing equivalent. But like the emblematic supersonic jetliner, the Lagonda embodied a future which ultimately failed to take flight.
Despite the fact that it didn’t run and wouldn’t actually enter production for another three years the Lagonda’s thrilling sci-fi appearance caused a media sensation in the Autum of 1976 and probably saved Aston Martin’s bacon at a very difficult time. Because a year before, the Newport Pagnell-based car maker was in receivership, falling prey, like Jensen, Iso and Maserati to the fallout from the 1973 oil crisis coupled with the costs of adhering to ever-tightening safety and emissions regulations. Continue reading “Future Postponed – 1976 Aston Martin Lagonda”
Perplexing this: the market for very costly cars has been booming and Aston Martin have only racked up losses.
Automotive News report that ” a pre-tax loss of £127.9 million ($172.03 million) in 2015, the fifth consecutive year the company has failed to make a profit, as the number of cars it sold fell and as it invests in expansion”. It seems everyone likes Aston Martin but not enough people want to buy them. Hasn’t it always been like this? Continue reading “Costly Cars, Big Losses”
Autocar announced yesterday without any sense of embarrassment that the AMVZC shown as “a concept” last month will go into production largely unchanged.
What a remarkable sleight of hand, I feel. What has happened is that Aston Martin have shown a production car as a concept car, at the Villa d’Este concours. That has yielded a press-release and lots of coverage. A month later they are showing effectively the exact same car as a production car, with yet more coverage.
In this way AM have been able to avoid producing unconvincing and unfeasible trim as a disguise for a production car and get two bursts of coverage by the showing the same thing with two labels. If anyone can tell me where the difference lies between the “show car” and the production car then I’d be grateful. The entire exercise is quite cynical because, with one month between the “show car” and the “production car” it is clear that production was inevitable and there are no serious differences, no time need to evaluate demand or assess the reaction. Thus what has happened is that a production car has been presented as a show car, and I ask is this a first?
Since the Zagato is very striking and the sales are guaranteed, one wonders if this tricksy behavior is really necessary.
This is almost the most exclusive ashtray yet featured. It’s the very small and rather agricultural ashtray of the Aston Martin DB Mk 3 (1958).
This ashtray is centrally located which is good. The height above the gear-lever and relative to the driver’s hip is not so good. It’s not a very deep ashtray. If you think of Fitts´s Law you see that you have a small target and the car is moving too and therefore one’s hand and the target will be jostling. I imagine these cars were littered with debris from failed attempts to dispose of ash. Any decent half-corona is going to make a real mess of this. Continue reading “Ashtrays: 1958 Aston Martin DB Mk3”
Unless you live cut off from the outside world in a nuclear bunker, or spend your days with your eyes and ears screwed shut shouting “la-la-la-la-la, I can’t hear you”, you cannot have failed to notice a new James Bond film is in the offing: Spectre. Wired have helped prime the PR pump with an article on Daniel Craig’s latest conveyance, the Aston Martin DB10. Continue reading “Vehicle Inspectre”
Every so often, a concept car symbolises the crossing of an invisible line. Here’s one of them.
The Aston Martin DBX represents the best clue yet to the Gaydon-based marque’s future intentions. Aston Martin’s new CEO, Andy Palmer has stated a version of this car will be produced, telling the Telegraph last week; “The DBX is not an SUV, it’s an expression of a GT sports car; a DB crossing over into that usable space… it will be a five-door vehicle, and it won’t grow much bigger than the DBX.” Continue reading “A New frontier? Aston Martin’s DBX”