Sexing-Up Lexus

For years now, Lexus has stared enviously at Mercedes-Benz, hoping to emulate its success. Tired of second fiddle, is ‘the gentleman’ flinging his values on the fire?

Image: lexus.com

Last year, a former Browns Lane insider described the advent of the 1989 Lexus LS 400 to me as being “chilling in every respect”. One can be equally sure that in Munich, Ingolstadt and Stuttgart-Untertürkheim, the intake of breath was no less sharp and the expletives no less lurid. That Lexus subsequently failed to achieve global cut-through over the intervening decades remains a matter for historians and academics to pick over, because the auguries at the time suggested Toyota would annihilate the opposition. Continue reading “Sexing-Up Lexus”

The Divorce of Form and Function

This brief post serves to notify readers that at Lexus the designers have finally separated form and function

2016 Lexus UX interior: source
2016 Lexus UX interior: source

This image shows the interior of the Lexus UX concept car. There are functions and there are forms and there is no apparent bridge between them. I don’t believe the person who created this image had any idea how these forms would be realised in production. I think it’s okay to do free-form sketching in the initial stages of a design programme. It’s essential, even. Usually then the “feeling” of the first loose sketches get transferred to the structure of the likely interior components with changes made to both as the iterations are iterated. Continue reading “The Divorce of Form and Function”

Geneva Bites – Japanese Concepts: The Bad

Roving reporter, Robertas Parazitas continues his trawl through the fleshpots of Geneva. Two concepts in particular captured his ire.

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Mazda RX-Vision:  A woefully silly car from a manufacturer which is getting so much right.

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Lexus LF-FC:  A certain appealing lairiness, but they need to try harder.