Not just since Luca di Montezemolo’s dismissal have arguments about the merits and demerits of FCA CEO, Sergio Marchionne’s style of conducting business been rather heated. And now we are being presented with a particularly poignant case in point.
Signore Marchionne undoubtedly knows his stuff when it comes to numbers and figures like few others in the business. Which is why nobody was surprised when he – somewhat proudly, it has to be said – explained that the series production Alfa Romeo 4C’s extremely ungainly headlights were his very own responsibility, as their decidedly cheap appearance helped lowering production costs by a few millions. Car buyers, he seemed to believe, don’t really care about details, even particularly blatant ones. Continue reading “Reasoning à la Marchionne”
The 1983 Opel Junior concept marked a new, friendlier frontier in small car design. Its impact was to be lasting.
The 1983 (is it really that old?) Opel Junior was one of the stars of that year’s IAA at Frankfurt, where it debuted. Small and really rather perfectly formed, the little Opel was the work of a team of designers at Opel’s Rüsselsheim styling centre, under the direction of Hideo Kodama. Alongside Kodama was Gert Hildebrand and neophyte, Chris Bangle, who it’s said, was responsible for the concept’s modular interior. Continue reading “Theme : Concepts – Small Is Beautiful”
The 1998 Dialogos concept previewed the full-sized Lancia’s final fling.
During 1996, Lancia began work on a new large car concept. Lancia design director, Mike Robinson was briefed to create a car that would honour marque traditions, while also being a showcase for upcoming in-car technology being developed by Fiat at the time. The concept was also intended to preview the next generation full-sized Lancia saloon style. Continue reading “Concepts: From Dialogue to Thesis”
This has turned into something of a long-term test. With a third chance to drive the car, DTW has some extra insight on living with Toyota’s second smallest car.
Perhaps the most illuminating aspect of adding another four days to the tally of six, is that a few important details have turned up, all of them bad. DTW conducted most of the original testing when the days were longer. This time, night driving in humid weather has shown up two details that might irritate or perhaps prove too grating to live with. Continue reading “2014 Toyota Aygo 1.1 VVTi Review – Part 3”
Just a few days ago I noted that we at DTW had not treated BMW to some of our ire. Here is some ire. Or something passing itself off as such.
The car above is the 2015 BMW 2-series “active tourer” which is a five-door, front-drive hatchback with a great deal in common with the 2011 Ford C-Max which is five-door, front-drive five seater hatchback (below) that sells for a lot less. And looks better. Continue reading “BMW’s Front Wheel Drive Hatchback”
At this year’s Geneva show, Maserati announced the Alfieri concept; a preview for a new Grand Turismo, aimed at the sort of affluent customer who might otherwise choose a Porsche 911, Aston Martin or heaven help us – one of those vulgar new Mercedes-AMG things.
Mini raised every enthusiast’s hopes to the stratosphere with their 2011 Rocketman Concept, only to have them burn up on re-entry.
At the 2011 Geneva Motor show, MINI debuted the Rocketman concept and from Palexpo to Phibsboro, Mini aficionados wept with relief, because here at last was a proper Mini-sized MINI, rather than the lumbering behemoths that were actually available for purchase. Continue reading “Theme : Concepts – Ride A Rocket”
Phase Three – 1981-1986: Trouble at ‘Mill. As John Egan begins extricating Jaguar from BL’s grasp, XJ40’s development programme hits some early setbacks.
As quality improved, Jaguar customers could appreciate the cars’ elegant lines and refined character anew, and sales rose sharply. Despite a continuing sales depression in the US market, 21,632 cars were sold worldwide in 1982 – up from 15,640 the previous year. For Egan however, exit from the BL straitjacket became his primary focus. Amongst discussions held was the serious prospect of a tie-up with BMW. Continue reading “History Repeating: XJ40 Part 9”
The limping cat: In this third part Driven to Write asks why Jaguar continues to under-perform in its most crucial market?
Despite the improvements that took place under Ford ownership and enhanced resources provided by Tata, Jaguar continues to seriously under-perform globally. According to JLR, Jaguar sales rose 13% year-on-year, retailing 49,656 vehicles in the calendar year to date and 6,069 in the month of July alone*. However these figures belie several more troubling factors. Jaguar sales in the once vital American market keep falling. Continue reading “JLR: The Challenges Facing a Challenger Brand – Part 3”
Automotive News Europe has reported that PSA have launched a China-only vehicle, their second. It is the DS6 crossover.
The appearance is generic SUV while the grille and lights show China´s DS styling. From there back, it´s file under “Forget”.For a brand allegedly majoring in style this is a major puzzle. For a firm as indifferent to the meaning of DS, this entirely to be expected. And we can see this as sign of the future developments for DS, along with the possibility of the brand having its own dealerships, as it does in China. Continue reading “A glimpse of the future for the DS brand”
In the second part of our examination of JLR, we look at Land-Rover’s market stratification, Ford’s powertrain legacy and their less than stellar reliability record.
Land Rover’s confused offering
JLR’s strategy with Land Rover is to stratify the brand into three distinct levels. Land Rover at entry level, Discovery as median level and Range Rover as upper level. However, at the time of writing, this distinction remains insufficiently clear. The newly announced 2015 Discovery Sport is a good example of this – appearing a little too akin to its Range Rover derivative, and suggesting there is work to be done to put some discernible distance between the individual marques. Until a new generation Defender is available, this strategy will continue to confuse customers, with the added problem that JLR have nothing to offer buyers trading from the outgoing Freelander model – unless they are prepared to dig considerably deeper into their pockets. Continue reading “JLR: The Challenges Facing a Challenger Brand – Part 2”
Following on the heels of the Divine, the Paris Salon was today stunned by another offering from PSA’s ambitious DS brand, its latest concept the DSupérficiâle. Originally thought by diehard enthusiasts to be a homage to the D Super, itself the successor to the classic ‘no-frills’ ID19, PSA was anxious to dispel such misconceptions. At the press launch, DS spokesman Jean Conneries, standing in front of a still-shrouded shape, explained the philosophy behind the car.
We are foremost a French brand. We must build on that as the 21st Century progresses. However, in the past we have mistakenly concentrated too much on those aspects of heritage that are specifically Citroën. France has a huge heritage that it has bequeathed the World and foremost in that is philosophy. The philosophy of this car is ….. philosophy itself!Continue reading “Theme : Concepts – Yet Another DS Stunner!”
Spare a thought for the Isuzu Vehicross. Isuzu revealed the Vehicross as a concept at the 1993 Tokyo Motor show and the production car went on sale in 1997. Who thinks about it today?
1999 Isuzu Vehicross
The Vehicross survived for four years until 2001 and has sunk without leaving very much of a trace. However, it merits a second look. In 2013, Michael George at Jalopnik wrote : “Let’s check off all the ways the Vehicross is a unique snowflake in the most boring automotive landscape of all. A design that still seems futuristic today? Check. It comes from a much-beloved dead brand? Check. Sophisticated all-wheel-drive technology that makes it a highly-competent off roader? Check. General mechanical toughness? Check. Rarity? Check. Always designed to be a one-run niche vehicle? Check.” For this reason he sees it as future classic. If you want one, look here where a 1998 with an absurd 3.2 litre engine is for sale for £6500. That´s not a lot of money for a rather interesting motor car. Continue reading “1997 Isuzu Vehicross reconsidered”
This was inspired by Sean’s post about Tatra’s retirement from making road-going automobiles and what might have been.
In the last few years of the Clinton administration a sizeable grant was made to the US car builders to help them develop fuel efficient large cars. Among the goals, the companies were to aim for was to reduce fuel use to 80 mpg. We seem to be slowly getting to this although with smaller cars. GM’s response to this grant was the Precept, the appearance of which seems to me to not too unlike a Tatra. Whether this is a case of convergent evolution or actual direct inspiration, I can’t say. Continue reading “Theme: Concepts – 2000 GM Precept”
Jaguar Land Rover’s commercial renaissance over the past five years has prompted a deluge of scepticism in some quarters, because on the surface of things at least, its rapid turnaround has stretched belief. When the Ford Motor Company sold the Jaguar and Land Rover brands to Indian industrial giant, Tata Group for £1.2bn in 2008, both businesses were loss makers – Jaguar in characteristically epic fashion. Continue reading “JLR – The Challenges Facing a Challenger Brand”
Renault have decided to abandon yet another category of car. This time they have given up on space-focused people movers.
The Renault Espace was a trend setter and for two decades ruled the roost in the MPV class. The original version is now three decades old and still has a tidy, neat appearance of purest industrial design. This sat well with Renault’s custom of quite rational cars. The last generation did not get out of the show room fast enough. It was luxurious, large, complex and not really the kind of car you really wanted babies to be sick in. Continue reading “More Renault: 2015 Renault Avantime, Sorry, Espace”
Museums of the Alternative Motoring Universes of Both Porsche and Tatra
A recent visit to Austria was intended to lead to a return by way of Prague and, en route, a further diversion would be made to the Technical Museum Tatra in Kopřivnice. The Tatra company has a long and fine pedigree, and the streamlined 30s Tatras of Hans Ledwinka and his team, as well as their post-War successors, have long fascinated me and, to someone frustrated by cordons, the museum tantalisingly offers that “some of our exhibits and models are available for you to touch”. In the event, time conspired to make the zig-zag trip north impractical, though I strongly hope that I will have another chance.
What is to be made of the DS Divine concept car? Is it a Good Thing that PSA now has Peugeot, Citroen and the DS brands to manage?
As we know, PSA has decided, in its wisdom, to divide its efforts no longer in two, but three. From hereon in (or, at least until PSA has gone to the hereafter), the Sino-French giant will furnish the market with Peugeots, Citroens and DSs (the latter to be shorn of the Citroen moniker sometime next year, in the UK at least, so it is reported). Continue reading “Theme : Concepts – Armchair Motorshow : DS Divine”
Look at the future as it was in 1995 and look at the future circa 2015. Are we going back in time? Sideways?
I was moved to write this when I saw a breathless announcement at French Cars In America that there was a new Renault Laguna on the way. They alleged that the car was going to be shown at the Paris Motor show (happening around now, if you reading this in 2016 sometime) They got their story from Auto Plus. While cross checking it I found that Auto Express had nothing to say on the matter at all. So, I don’t know if the car really will be sold or is just a Photoshop story.
At the 2008 Geneva Motor Show, Saab presented a concept that perfectly encapsulated the future direction the marque needed to take. Given the multitude of factors massed against it, its non-adoption was perhaps inevitable, but that didn’t stop enthusiasts howling in frustration and thwarted desire. Derived from earlier 9X concepts, the C-sector 9X BioHybrid concept not only looked fantastic, but also successfully imagined Saab’s entry into a sector that should have proven both lucrative and sustainable – hybrid technology or no. Continue reading “Concepts: Saab 9X BioHybrid”
The received wisdom is that the Juke is an odd-looking vehicle with no obvious purpose. Is this true? I drove one in order to find out.
To avoid disappointing people I’ll get the driving stuff out of the way immediately. After three hours on a route that took me from Stansted Airport to almost exactly the dead centre of Britain I had covered every major road type available in England barring gravel and mud. On motorways the Juke in 1.6 litre flavour can keep up with traffic and proceed to license-losing speed and stay at that pace unbothered for as long as you care to Continue reading “2011 Nissan Juke 1.6 Review”
One of the last Lancias had a five year gestation from concept car to production. In this case there were two concepts, a real one and a pre-production model. One of them was not helpful.
Lancia showed the 2003 Lancia Granturismo Stilnovo at the Barcelona motor show as a genuine kite-flying concept car, one of quite a few they showed around this time. Three years later these ideas were translated into the production ready 2006 Lancia Delta HPE concept revealed at the Venice International Film Festival which then took a remarkable 2 years to get to an official launch by which time the styling had staled somewhat.
Phase Three – 1981-1986: Picking Up the Pieces. The early phases of XJ40 development centred around the battles played out to retain Jaguar’s identity. The third phase would be dominated by efforts to remove themselves from BL’s influence entirely.
For John Egan, the first eighteen months at Browns Lane proved something of a high wire act. With morale in tatters, and unfinished cars piling up, Egan initially believed that Jaguar’s problems were marketing rather than production based, a notion he was swiftly disabused of. Continue reading “History Repeating: XJ40 Part 8”
I should really have resolved this pressing question a long time ago. I think I may have sorted it out so you don’t have to.
Not unlike Thompson and Thomson: Hyundai and Kia. The same corporation owns them, in a situation reminiscent of PSA who look after Peugeot and Citroen. Citroen had a long and interesting life up until Michelin sold the firm to Peugeot and in the intervening years it has been easy to tell one marque from the other despite common ownership (Saxo and 106 are exceptions). Continue reading “What’s the Difference Between Kia and Hyundai?”
In order to say why I can’t really write about this I had to do some research. It’s amazing what you don’t read in magazines.
The V40 was introduced in 2012 for 2013 and all I noticed about it since then is the daft crease in the bodyside which is supposed to evoque the P1800. The V40 is a hatchback though Volvo describe it as an estate, I suppose. Whilst the designer of the 2004 S40 is probably only named in Auto&Design magazine, the V40 can claim Peter Horbury as its creator (cited at Wikipedia). Continue reading “Cars I Can’t Write About – 2014 Volvo V40”
As an ad-slogan, it never really sounded right to me, carrying within it a sense of deadlines unmet and frantic solutions cobbled together. It also suggested not so much an ad-agency creative team out of ideas, more a client without a clue.
The new Ford Mondeo will finally be on sale in 2015, just three long, long years after the launch of the car it was based on.
Above we see the 2000 Ford Mondeo, styled under the reign of Claude Lobo and Chris Bird. Then we have the 2006 version credited to Martin Smith but which is probably mostly a Chris Bird car. And finally, we have the 2015 car which I gather was designed in the US and has been sold as the Ford Fusion. The photos speak for themselves. Continue reading “Three Years Late to Market”
This post actually involves neither Ricardo Montalbán nor Benedict Cumberbatch.
Instead, this is about a video presenting one of the few genuinely decadent motor cars on sale today, the Rolls-Royce Wraith. Unlike certain motion picture formats concerning the automobile, this little film isn’t about a tarred-and-feathered Rolls-Royce that has to cross the Gobi desert before the egg on its motor block has been fried to a crisp. It simply tries to understand the appeal of the car in its most likely habitat. And appeal it does, in a sense I personally find somewhat perplexing in this day and age of oversaturation. Continue reading “The Wraith Of Khan”
When Sir John Hegarty; doyen of UK advertising (and co-founder of renowned ad-agency, Bartle Bogle Hegarty) took on the Audi creative account back in 1982 the Ingolstadt marque’s image was somewhat woolly.
In 1976, Renault launched a car which set the template for the mid-sized hatchback which became the default choice of households, if not the world over, at least in Europe…
The ill-advised press campaign that soon followed, however, made a fool of their customers – and of the rest of the motor industry. Building on the success of the R4 and R16, and just like the R5 a few years before it, the R14 offered maximum interior space for passengers and their luggage in a compact footprint, draped in modern, unostentatious bodywork. Continue reading “Theme: Advertising – Ceci N’est Pas Une Poire”
As Luca di Montezemolo’s reign at Ferrari comes to an end, an entire chapter of Italy’s automotive industry – as well as culture – is being closed.
“If we want things to stay as they are, things will have to change” proclaimed Don Fabrizio Corbera, Prince of Salina in the seminal Il Gattopardo. He was, of course, referring to Sicily and the impending changes to country, people and his own dynasty. But such a statement could clearly have been made with regards to fellow nobleman, Luca Cordero di Montezemolo’s sacking from the post he had held for more than two decades. Only in this case, it would be untrue.Continue reading “The Leopard Bows Out”
Ford’s influential adverts of the late ’90s set a style still in use throughout Ford’s communications. We look at an early example here.
At the end of the 20th century, Ford introduced a distinctive new style for their print advertising. The sans serif typeface indicated straight-forward modernity. It looks like a variant of Helvetica but is actually a font called Antenna The ads use both bold and non-bold type depending on the function. In the ad shown here it’s all big and bold and very clear. You can Continue reading “Theme : Advertising – Ford’s Typographical Revolution”
Phase Two – 1976-1980: Egan Takes Knight. As XJ40’s vaults its final hurdles, John Egan arrives at Browns Lane.
Throughout 1979, Sir Michael Edwardes began talking to the man he believed could pull Jaguar out of the abyss. Having previously revived the ailing Unipart business before quitting in the post-Ryder schisms, John Egan had all the right credentials. The only problem was convincing him to take the job. Central to Edwardes’ desire to recruit Egan was a mounting belief that he had made a misjudgement in Bob Knight’s appointment. Continue reading “History Repeating: XJ40 Part 7”
I became the first person at the dealership near to where I work to test drive a Cactus, to the extent that the car itself was in a pre-pre-delivery state and had 1 mile on the clock when we set off in it.
The salesman (like policemen, they all look young to me these days) seemed bemused that the owner of a C6 might be thinking about “downsizing” to a Cactus (which I suppose is understandable), but he humoured me, nevertheless. Seeing the Cactus in the context of the showroom emphasised some things about its size and proportions. Continue reading “2014 Citroen C4 Cactus – Test Drive”
Continuing our celebrations of the Citroen CX’s 40th anniversary we present what resembles a period review by Archie Vicar. What did the great man think of the car on a drive from Paris to the West German border with East Germany in 1974?
From “The Driving and Motoring Month”, September, 1974. Photos by Douglas Land-Windermere. Owing to a series of events stemming from an unplanned intervention by the Stasi, stock photos have been used.
Indicative of the Citroen CX’s innovative character, the oil level can be checked inside the car thanks to a pneumatic indicator on the remarkably novel dashboard. The CX resembles a futuristic show car but is in fact on sale soon. The body shell joins to the underframe by means of 16 flexible rubber mountings. The steering strongly self-centres so that one only has to Continue reading “Driving the Future: 1974 Citroen CX 2200 Super Road Test”
Advertising that mentions potential problems draws customers’ attention to them. Mazda’s advert from 1973 does just this. And it uses weasel wording too.
As I said in the introduction, advertising addresses people’s worries. Just as Rover handled the problem that their 1993 620 saloon was a Honda Accord in tweed (“Above all, it´s a Rover”), this ad from 1978 attacks the common prejudice that Japanese cars were vulnerable to rust. I tried to find one of these cars for sale and found only the precursor to the Mazda 626, the 616 LN. It’s from 1975 and probably the only one left.
Lexus’ recent creative review ditched more than the message…
All good advertising embodies an essential truth. For some years now for instance, Lexus has gone with the tagline ‘The Pursuit of Perfection’; a relatively believable goal to envisage. However, despite some success in the US market, Lexus remains stubbornly among the junior ranks of the European prestige car business. In a fit of insecurity, Continue reading “Theme: Advertising – Off Message”
In search of family transport, DTW rents a Korean mid-ranger and exposes it to mud, apples and half a dish of aubergine parmesan gratin.
Welcome back to the dead centre of the car market. The Hyundai i30 1.6 GDI** is a Focus and Golf competitor but may gun most accurately for the likes of the Peugeot 308 and any other mid-market also-rans. This type of car is very hard to write about in isolation as most of what you experience verges on the bland. Only a spread-sheet analysis of the cost and features along with a back-to-back test would reveal the precise differences in the qualitative and quantitative elements between this car and its peers. Nonetheless, even on its own, there are aspects of the car which please and those which irritate. Continue reading “2014 Hyundai i30 1.6 GDI Review”
“Building on a new tradition!” In this item, we have something resembling a transcript of a 1967 review by Archie Vicar. He finds much that is agreeable.
By Archibald Vicar From “Today’s Driver”, November 1967. Photographs by Wentworth Henry. Owing to excessive camera-shake affecting the original images, stock photos have been used.
Rumours abound from the Midlands, such as rumours are, that Jaguar is considering replacements for the venerable, nay, antediluvian 240, 340 (née Mark 2), S-type, 420 (née S-type) and 420G (née Mark X) with a range of motor vehicles which will essentially depend on one single body. Our sources in Coventry hint that among the pressing reasons for this change is that nobody at Brown’s Lane understands which car is which or the purpose for which any of them are intended. Continue reading “1967 Datsun 2000 De Luxe: Review”
Bristol Cars’ new owners have announced the launch of the first wholly new vehicle since the Fighter of 2003.
Called the Pinnacle, the new car is to feature a combination of Bristol hallmarks and modern touches. Carried over are the customs of making the bodies by hand (Bristol require a panel beater) and using very high quality materials. New to Bristol will be the use of battery power and range extension technology. There might even be cup-holders.
Also new to Bristol is the notion of merchandising, which to spell it out, is the selling of non-automotive products branded with the Bristol logo. That’s done to promote the brand (something Bristol didn’t try hard to do) and to make money (something Bristol didn’t manage very well towards the end). Continue reading “Bristol Returns: The 2015 Pinnacle”
Okay Saab, we know this is a difficult time for you right now, especially with you being dead and everything. Obviously we’re sorry for your trouble, but if we can be completely candid, this whole thing is starting to get a little unnerving.
It was the year 2000 and according to the predictions from 1970 we’d have been traveling on hover-speeders and wearing metallic-nylon bodysuits. Somehow that didn’t pan out. For Rover, it was still 1959 though.
For your education and general knowledge, today’s item on advertising is an example of exploiting the customer’s worst instincts and distracting them from the selling point. This was done not only by the form of the ad as conceived, but simply by ensuring the message was concealed by the centre fold of the magazine. ‘Rime eef’, it reads. Continue reading “Theme: Advertising – Rover’s RIME EEF.”
The Citroen CX is 40 years old this year. To celebrate this milestone in car design, we present what looks like one of the first reviews printed in the English language.
By Archie Vicar – contributing motoring editor of the Worcester Morning Gazette, Sept 23rd 1974. Original photos were taken by Douglas Land-Windermere. Due to a build-up of condensation in the viewfinder, stock images have been used.
After a very long time in production, the DS has been (thankfully!) discontinued by its maker, Citroen. Whilst there were some good points in favour of the DS, there were too many oddities. Some of these have been ironed out so the new car will be more palatable to a wider range of customers. The incoming CX will be a more welcome car for motorists who want to Continue reading “1974 Citroen CX Review”
Further to our Aygo review yesterday, DTW presents this small reminder that once it was a simple matter to make an estate version out of an existing vehicle.
Here is the 1997 VW Colour Concept Polo estate. I like its vertical tailgate and utter lack of pretension. Such a car could do excellent service as either a practical second car for grocery and kid collection or else serve as a primary family car if the kids were still small. Finally, for Mr and Mrs Retired, it could get them around the country visiting the children and grand children without incurring big fuel bills. Continue reading “A Small Appreciation of a Small Estate”
This week DTW has the new Toyota Aygo on test. Launched at the 2014 Geneva motor show, it’s only just arrived on the market. So, how did the car fare during a punishing three day investigation involving child-seats, sand and small pebbles?
The engine is the 59 HP 1.0 VVTi in-line three pot. The “VVT” part stands for variable valve timing which has been around since 1996. The bore and stroke are 71 mm and 84 mm respectively. The Aygo comes with stop-start technology and this functioned well enough for me to learn to trust it. It can start the car faster than I could and this eliminated a lot of useless idling while waiting at lights. Continue reading “2014 Toyota Aygo 1.0 VVT-i Review”
The V4 engine layout is synonymous with Lancia, the marque having employed the layout extensively from the 1920’s right up to and sometime after its demise as an independent in 1969. Founder, Vincenzo Lancia had something of a penchant for the vee-formation engine but it’s unclear exactly why he favoured the V4 over its in-line counterpart, given that the layout tends to fall prey to out of balance forces one would really rather not have to deal with. Continue reading “Theme: Engines – Divine Inclination”