The mention of page three to anyone under the age of thirty five probably elicits nothing more than a numerical continuation from the front page. For older folk amid these isles however, the phenomenon was frequently known to turn grown men into quivering heaps. In newspapers commonly known as rags, (tabloids to you and I) the oft-ignored headline (often dubious in nature) would be bypassed in haste in order to allow that day’s young lady briefly describe her tastes whilst baring her upper torso. Workshop banter would ensue.
There being little new under the sun, advertising has been a staple throughout the car industry’s history. And while some would pay happily for front page status, others towards the rear and the rest somewhere in between, one manufacturer chose one magazine and more to the point, one page in particular to Continue reading “Page Three”
As the Corvette became a more serious proposition after the commercially successful but softer by the year C3 Stingray, its publicity material followed suit…
When introduced for the 1968 model year, the voluptuous Corvette Stingray did not meet with the universal praise from the press that GM had hoped for. Of course, the C3 had big shoes to fill after its much loved predecessor, but embarrassing initial quality glitches as well as a perceived of loss of focus as far as the sportscar aspect was concerned did not help its plight either.
The buying public thought otherwise however, and as the seventies unfolded sales of the C3 actually went up year-on-year culminating in its best sales performance (for this particular model) in 1979. Nevertheless, those responsible for all things Corvette within Chevrolet division decided to Continue reading “Blowing Up the Mould”
Should you have been in the market to purchase a new vehicle in Berkshire just over thirty years ago, you had only to buy The Observer newspaper and locate the twenty eight page Motoring Supplement. From Section D’s headline (B and C dealing with sport and finance one guesses), matters boded well – readers being informed of the £552 million of joint Renault and Giugiaro money funnelled into project X53 – the 19.
Also included was a nicely written test report of the 1.8 litre 8-valve Passat GT (with 118bhp and sunroof as standard) and plenty of information regarding the impending arrival of the ‘F’ plate on August 1st 1988. I passed my driving test two days later and was fully charged to buy my first motor.
I love New York. Since my first visit over thirty years ago, the city has always entranced and beguiled me with its energy, ambition, self-confidence and irrepressible optimism. It is so much more than mere steel and stone: it is a living organism powered by human endeavour and entrepreneurship. Even though I am very familiar with the city, having visited on many occasions and worked there for a time, I am still irrationally excited on the ride in from JFK airport, waiting to catch my first glimpse of that unique and unmistakable skyline. Continue reading “New York State of Mind”
Then why not see if you can identify the fifty cars below from close-up images of their tail lights? They are a mixed bag, some easy, some more difficult. The first reader to Continue reading “Tail Light Teaser”
A brief, incomplete and highly subjective history of pop-up and hidden headlamps.
Ever since the Cord 810 caused a sensation at the New York Motor Show in November 1935 with its staggeringly sleek and futuristic looks, pop-up headlamps have been subliminally associated with high performance, aerodynamic efficiency(1) and technical sophistication. It matters not that many of the cars on which they subsequently featured, for example the 1985 Honda Accord and 1989 Mazda 323F, were otherwise pretty humdrum devices.
DTW has quite the history concerning car ashtrays; an entire section devoted to nothing but covered in great detail by Richard Herriott. Fascinating regarding detail and engineering, smoking and driving were once considered under a more roseate light. Concurrently, the modern day car’s lighter socket can sometimes be found empowering the tobacco smokers alternative, the vaping machine. However, for the (extremely) well heeled, Rolls-Royce can offer a real world experience, if not, perhaps within the confines of the plush cabin then a geste, al fresco.
Recently released to those whose world revolves around the Spirit of Ecstasy, one can have fitted in one’s boot space the Cellarette – a bespoke whisky and cigar chest. Historically, the Cellarette was used to store bottles of your master’s favourite tipple in something other than a wicker basket within the confines of the motor carriage. Whether stopping to Continue reading “Have A Cigar”
Allow me, if you will, dear reader, to take you on a brief sojourn into the future.
The year is 2051 and, as I approach my mid seventies, I hope to be able to retire in a few years and spend more time on my various hobbies. Today is a prelude to that happy prospect, in the form of a paid day off work as part of the European West Central Union sponsored ExperiencedWorkersKeepVITAL! programme and I have arranged a treat for myself in the form of a morning’s participation in a driving day at the Zandvoort racing circuit on the west coast of the Netherlands (not that you get to Continue reading “How To Be a Motoring Enthusiast in the 21st Century – Part 2”
The G-Series transformed Citroën’s Irish market fortunes – albeit not necessarily in the manner intended.
The Citroën GS was a vitally important motor car for the French automaker, marking its first serious post-war offering in the medium (C-segment) class, placing the double chevron into the very heart of the volume car market. Overwhelmingly voted Car of the Year for 1970, the technically and stylistically advanced G-series appeared set for pan-European sales success.
The GS would also prove a defining model for Citroën’s ambitions in the Republic of Ireland, albeit not for reasons Quai de Javel would necessarily care to be reminded of. But before examining this unfortunate episode, let us first Continue reading “Suspended State”
In July 1987, Volkswagen and Ford’s Brazilian and Argentinian divisions created a joint-venture company, AutoLatina. The ownership was split 51% to 49% in Volkswagen’s favour. Volkswagen would manage AutoLatina’s passenger car operation while Ford looked after the commercial vehicles business. Autolatina was established in an attempt to defend both companies’ market share in what was a distressed and shrinking market.
As age creeps ever on, the eyes often need time to adjust to unexpected occurrences. Seen from a good hundred feet, I liked what I saw. The car was glossy black, small, by modern standards but owning its stance. Goodness, it’s a new Toyota; the fourth attempt at the Yaris. And, by George, Akio’s gone and done it – at least on first impressions.
Released August 2020, saw round four of the BigSmall car bucking the trend; smaller, improved upon by degrees. Yaris part three was doing nicely for Toyota. A rising market share, reasonable looks and prices, typically impressive warranty – a customer mainstay. Nothing lasts forever; Yaris 4.0 moved over to the TNGA-B platform.
The past several years (broadly coinciding with the discovery and eventual contribution to Driven to Write) have been a period of rediscovering my enthusiasm for cars; their history, engineering, aesthetics and the experience of driving them. More recently, however, I have found myself troubled with doubts as to the potential future of such enthusiasm and increasingly, by questions regarding the moral status of our collective hobby.
If the above sounds a little melodramatic, consider the following: Whilst there are questions to which no definitive answer is possible – the value of which lying more in the discussions they prompt, rather than in finding one true solution – such as what constitutes the good life, free will versus determinism and why my smartphone came with two entirely separate SMS apps installed by default, questions relating to the environmental impact of the internal combustion engine are, to most rational persons, not amongst these.
From their origins as the Tokyo Gas Industry Company in 1910, another thirty two years would pass before the name Hino (Hee-no) Heavy Industry Company Limited began to develop and produce trucks and diesel engines. By the War’s end, their large marine engine production was halted but permission was granted by the ever watchful Allies to Continue reading “The Countess”
Mention the name Max Bygraves to anyone under fifty and you will inevitably elicit blank stares. In the 1970s when UK television was in its heyday, Max was the doyen of Saturday night TV entertainment. Crooning a ballad, he would then relocate to his armchair, emit the title phrase (which had the public impersonating, ad Infinitum) to begin his raconteur session, replete in chunky knit cardigan. Adored for years, by housewives and knitwear aficionados alike, he most likely encouraged an entire generation into the pleasures of yarn.
Looking out my workplace window recently, you can only imagine my surprise to find the automotive version of the London born troubadour – a twenty year old Daihatsu Sirion. Cardigans are somewhat unfashionable garments nowadays but this story contains a few twists, as cable-knit. Get settled in your comfiest chair, grab (carefully) a hot drink and a biscuit and Continue reading “I Want to Tell You a Story”
Venturing onto Suzuki’s Japanese Domestic Market web portal is not only a journey of discovery in itself, its colourful site is quite the joy to behold. And should you find the succinctly melodious Alto not to your liking, there’s a whole host of radical, sophisticated and downright interesting models to whet those with a JDM appetite.
Our Western values place freedom, and power alongside that ole chestnut, sex appeal – not to forget the wonders of that new-fangled electricity in brand advertising. Add in easy terms at every opportunity. That’s our way – the choice is yours to accept them or not. The Japanese, to eyes unaccustomed to such a varied culture, appear to promote fun, safety and economy, alongside more subtle allusions to attracting the attention of whomever one is attracted to. Having had electrical cars since Adam was a lad, Suzuki wish to Continue reading “空と、風と遊ぼう”
The average shelf life of a newly introduced car before it is withdrawn and replaced by a new model has steadily shrunk over recent decades. Whether this is due to the exponential speed at which technology is now developing or simply marketing-driven is a matter of debate, but in a number of cases the cessation of production in its country of origin does not necessarily mean that the car’s production life is over, many car lines continuing to thrive elsewhere around the globe.
There are several well known cases but equally some that have continued their career in relative obscurity. The ubiquitous Volkswagen Beetle will probably jump to mind for many because it was in production for close to 70 years. However, if we Continue reading “Stayin’ Alive (Part 1)”
For such a wee car, the Suzuki Alto packs a musical punch.
Belgian, Adolfe Sax patented the saxophone back in 1864. A lifelong inventor, any influence upon the nascent motor industry he may have had is doubtful, shuffling off this mortal coil, penniless in 1894. Fast forward to 1909, when Michio Suzuki founded his Loom Manufacturing Works – another 28 years passing before becoming a motor manufacturer. Again, it’s somewhat unlikely that he himself (then aged 92) had any input in the naming or gestation of what became his eponymous company’s smash hit selling vehicle in 1979. But this little car was destined to Continue reading “Play, The Adolfe Way”
When all boils down, Western culture leaves little room for anything other than the normative. If it isn’t masculine, it’s feminine (with slow acceptance of gender neutrality) but when parameters are so rigidly defined we must head to Japan for inspired creativity. The keijidōsha-car dimensions you have to play with are (all maximum) 3.4m long, 1.48m wide and just two metres tall. Go figure out a way to Continue reading “Hello Kitty”
From DLOs to DRGs. Pillars, A through (occasionally) D, manufacturers and commentators spend countless hours unpicking these traits. Directives about placement, rules concerning dimensions, legislative measures, crash tests and, finally, the greasy paws of the customer. However much we admire (or admonish) a car’s looks, our first point of contact with any is that oubliette feature: the door handle.
Through an exhaustive half hour lunch break during the no longer recent summer – cobalt blue skies and the mercury nudging thirty degrees – my gaze became fixed upon the indents and recessed areas our digits seek out in order to Continue reading “For the German Bands”
Perennial kicking-post, Austin Rover. Years after their slow-motion demise – still fresh in many motorists minds, an incorrigibly persistent bad taste joke. And the material just keeps on rolling; we all know how the story ends but remain enthralled as there’s often a fresh nail awaiting the coffin’s hammer.
But it’s not all bad. Austin Rover attempted a turnaround, a stoic final stand against the enemy by dropping in the parachute regiment. A cynic might have called this project Operation Market Garden, as in the rather doomed Allied attempt at hastening the end of the Second World War by capturing bridges at Arnhem and Nijmegen. Praise the wag who chose to keep the parachuting theme but with a modern twist – that of the (at the time) clandestine 22nd Special Air Service. Who Cares Wins, the fight to keep the customer happy. Step up to the green light and Continue reading “Send in the Paratroopers”
Although comfort-oriented big Citroëns such as the DS and CX would seem to be very suitable cars for the North American driving environment, the French manufacturer has never really been able to achieve any sustained or economically viable market penetration there. A too-thin dealer network, quality and durability levels unsuited to American driving conditions (in certain aspects), the idiosyncrasies inherent in their design concept and construction and a high price tag were the main impediments to their sales success.
When George Lucas survived a serious automobile accident, his ambitions of becoming a professional racing driver ended. Fortunately, his ideas concerning movie making took an altogether less destructive route.
American Graffiti revolves around several characters on the cusp of life changing affirmations – leaving school, home, starting college or jobs – growing up. Gawky, inexperienced teenagers fighting with pent up emotions; some brim with confidence, others Continue reading “The Coming Of Age”
Raindrops keep falling – bringing our monopod history to a close.
McCarty Mustang, 1948
Had he been able to actually get his new car enterprise off the ground, Ford Motor Company may have had to think of a different name for one of its most successful models. Roy McCarty worked at a Lincoln dealership but had bigger plans – to Continue reading “Drop the Subject – (Part Three)”
We take a brief dive into Volvo’s Italian coachbuilt past.
Turin based coachbuilder, Carrozeria Fissore had confidence aplenty. Founded in 1919 by the four brothers; Antonio, Bernardo, Giovanni, and Costanzo, the reins fell under Bernado’s control in 1936. Originally horse carriage experts then car repairers, by wartime the carrozzeria had moved on to manufacturing – mail cars, vans, even hearses after military service.
No prizes for guessing much of Fissore’s work lay within the Fiat purview. By the 1960s, Fissore may not have been the household name far outside the confines of their homeland but their reputation had grown. To the point that Motauto, the Italian import agent for Volvo believed the carrozzeria possessed the skills to Continue reading “Confidence Might Be Z-Shaped but Knock-backs Wear Iron Marks”
The Pet Shop Boys considered them hell, Chevrolet named a vehicle after them eighty years ago. The award winning band Arcade Fire devoted an entire album towards them in 2010. According to lead singer, Win Butler, the album “is neither a love letter to, nor an indictment of, the suburbs – it’s a letter from the suburbs.” The Canadian band’s genre has proved difficult to pin down; journalists having dubbed them indie or art rock – one amongst them resorting to baroque pop. Today, let’s Continue reading “The Sprawl”
The 2011 Lexus CT200h was an awkwardly proportioned and unhappy design. Could it have been better resolved?
My recent DTW piece on the Lexus CT 200h contained an analysis of its design and identified the rear door profile and C-pillar treatment as the primary cause of its awkward proportions and stance. In particular, the too-short rear door glass and badly drawn shut-line between the door and rear quarter panel are poorly resolved and jarring details.
In the early 1970s Automobiles Matra enjoyed popularity as a manufacturer of relatively inexpensive light sportscars such as the Djet, 530 and Bagheera. The French firm’s racing arm – Equipe Matra Sports, founded in 1965 – likewise had swiftly built up an impressive palmares in motorsports. Matra won the 1969 Formula One Championship with the MS80 driven by Jackie Stewart and with the MS670 emerged the overall victor at the gruelling 24h Le Mans endurance race three years in a row starting in 1972.
During the 1960s, Fiat basked in the glory of good times – the Turinese giant had a firm grip on the domestic market and elsewhere in Europe enjoyed considerable popularity. North America was proving to be trickier than expected, but in South
America, Fiat achieved good sales figures. A pleasant and often eye-pleasing by-product of Fiat’s booming business was the appearance of many special-bodied coupé and convertible variants usually designed and built by Italian coachbuilders like Pininfarina, Moretti, Bertone and Vignale to name a few. Continue reading “Southern Belles”
How Bill Porter turned the sow’s ear of the 1986 Buick Riviera into something so much better.
This article was first published as part of the DTW Facelifts Theme on July 02 2014.
In 1986, Buick sold a medium-sized two door coupé called the Somerset in the US market, built on the Oldsmobile-engineered N-body. In the way of GM’s demented renaming strategy, the Somerset tag was once a trim level of the Regal saloon but it escaped to become a separate line. The Somerset only lived for three years – the public didn’t take to the name, apparently. The Somerset had a transverse, front-mounted 2.5 litre 4-cylinder or 3.0 V-6 engine driving the front wheels. The wheelbase was 103 inches (Americans don’t do metric).
Time eventually catches up with everyone and everything; the best one can hope for is to age gracefully and this applies to people as much as it does to man-made designs, which with precious few exceptions reflect by their very nature the era in which they were created. As time moves on, there is only so much that can be done to Continue reading “Holding Back the Years”
Two giants of mid-20th century car design lay out their stall.
Both in oral and written communication the words Design and Styling are sometimes used as if they mean the same thing; this of course is not true. In broad terms styling is all about the visual qualities of a product, while design is more led by the functionality and consumer requirements. In the ideal fictitious case design leads to a product that is experienced as pleasing both in functionality as well as in aesthetics; for many, Dieter Rams for Braun or that of Jonathan Ive’s work for Apple fall within this treasured category. Continue reading “Style Council”
Almost six years after the subject featured in one of DTW’s now legendary monthly themes, a chance sighting of a favourite alloy wheel design inspires a revisit.
Alloy wheels. Like air conditioning and electric rear windows, these were once the preserve of the most expensive model ranges, trim-levels, or, the cost-options list. These days you’ve got to be looking very hard in the lowest price reaches of the car listings in What Car? to find a model without them as standard.
As such, given that I instinctively look at every single car that comes within the range of my spectacle-enhanced eyesight, it’s a notably rare occurrence for an alloy wheel design to catch my eye these days. So, when I do, it shines out and begs for my attention.
All too easily dismissed as somewhat of a crude hash-job, the 90 nevertheless sold well by SAAB standards and stayed true to traditional brand values.
In the eighties SAAB was still an independent manufacturer enjoying a relatively small yet very loyal customer base, but the lack of available finances for the development of new products was starting to hurt. Flirtations with Lancia in an effort to continue serving the lower price field after the discontinuation of the 96 with the Lancia A112 and SAAB-Lancia 600 proved unsuccessful; the cooperation in the Tipo 4 platform project did allow the Swedes to Continue reading “Swedish Math”
Having originally been known as the Kwaishinsha Motorcar Works and later by the acronym, DAT, the Nissan Motor Company has traded under its latterday identity since 1933. Introduced into Western markets under the Datsun nameplate; from 1981, this by then well-established brand name would no longer feature on the carmaker’s products.
The fact that Nissan chose to make this sweeping change in spite of the sales success enjoyed by brand-Datsun across global markets can be viewed two ways; an attempt to create a unified, instantly recognisable brand name, à la Toyota, or alternatively, to allow the carmaker to Continue reading “Ô souverain, ô juge, ô père”
Today we muse upon the supposed relation between cars and their countries of origin.
Many years ago, in a British car magazine, I read an interview with an American car company executive about his employer’s attempts to crack the European car market (this was back in the days of efforts like Chrysler’s Neon sub-brand) in which he waxed lyrical on the subject of typically American virtues such as spaciousness in cars. Given that, certainly at the time, my primary association with the concept American car was the TARDIS-in-reverse quality of a typical land-yacht cabin, it wasn’t a terribly convincing argument. Nor did the executive in question seem to Continue reading “Country Club or Brand Values?”
Many moons have passed since receiving that joyful package by post – my prize – my road atlas. A local newspaper held a competition whereby one had to successfully recognise parts of the UK motorway network as a black line on a map. From memory, the M1, the M5, the M62, the M3 and the one I believe won me the prize being the M55, Preston Northerly to Blackpool and Britain’s first stretch of motorway.
Today we feature a car that, thanks to a clever facelift, was finally given the desirability to match its dynamic qualities.
The original 1996 Porsche Boxster 986 had all the right mechanical ingredients for a terrific sports car, and so it proved to be. However, the styling was a disappointment, particularly after the excitement generated by the pert and beautifully detailed 1993 Boxster Concept, first shown at the US Auto Show in January of that year.
For a brief moment after its introduction at the 1977 Geneva Motor Show, it seemed that Porsche’s 928 was THE car. Very much the antithesis of everything traditionally Porsche by being front engined and watercooled, the 928 was a bold move by the German manufacturer. The ingenious Weissach rear axle and the instrument binnacle that moved with the steering wheel as it was adjusted were testament of the amount of thought put into the intended, over time at least, 911 successor.
With a body composed of mostly rounded forms and compound curves the 928 also went against the stream of the vast majority of late seventies car designs. Being crowned 1978 European Car Of The Year; that title carrying considerably more marketable prestige compared to today, was icing on the cake, although the events would illustrate that the 928 would not Continue reading “Bringing Home the Dacon”
Two European automakers entered the small car market for the first time in the early 1960s. Both cars featured a similar rear-engined layout, but only one can be judged a success.
The 1950s was a decade of recovery for the economies of European countries that had been devastated in the Second World War. Increasing affluence put car ownership within the reach of families for whom this was never previously feasible. Much of Europe’s road network, however, remained primitive and relatively unsuited to large and unwieldy cars. The 1956 Suez Crisis(1), although a relatively brief event, also heightened the importance of fuel economy to potential buyers.
West Germany had its distinctive bubble cars, but these were regarded with some distaste elsewhere in Europe, being seen as unacceptably small and crude. It was the somewhat larger 1955 Fiat 600 that achieved an optimal mix of comfort and economy in a small car and provided a template for other makers to Continue reading “Moving Down, Scaling Up (Part One)”
The fallout from the 1956 Suez Crisis was a significant factor in encouraging the growth in demand for small cars across Europe in the late 1950’s and early 1960’s. Here is a brief summary of that historic event.
The 1956 Suez Crisis shattered the complacency that had prevailed in Europe since the end of the Second World War with regard to the security of Middle East oil supplies. With strong historic colonial ties to the region, Britain and France assumed that their interests could be protected via diplomatic ‘soft’ power and the perceived threat of military intervention in extremis. Continue reading “Micropost: The Suez Crisis in Brief”
If as it seems, Toyota wears the production crown, at least it’s modest and fits snugly. Naturally, there’s the occasional slip, leaving the odd jaunty angle but on the whole their kingdom is based upon more prosaic, unpretentious values, listening to their customer’s needs.
Much of the decadent West (and Japan) demands vehicles adorned with creature comforts and stratified social markers that depending on nameplate can cause snob levels to rise or fall accordingly. Add in design, a language those interested can weave akin to a boxer’s feet. Today’s subject however contains almost none of these qualities. If the Transit van and its ilk are the trade’s workhorse, then Toyota’s Probox is its beast of burden.
Imaginatively named using the combination of the words, Professional and er, box, this most versatile of vehicles has been a Aichi mainstay for practically twenty years. Simple reliable transport, unadorned by trinkets or jewels – besides it’s not technically a car – one can Continue reading “Mule Variations”
A Renault that came close to making it to market, and one that actually did. Some may prefer it to have been the other way round….
IKA Renault 40: Argentina
When Varig flight 820 crashed just a few miles from its destination of Orly airport on 11 July 1973(1) causing 123 deaths and only 11 survivors, there naturally was widespread grief among the families and relatives involved. The air disaster also derailed a promising project by Renault Argentina owing to the fact that Yvon Lavaud, the president of IKA Renault, was among the victims.
Well, you’ve made it. King of the hill, head honcho. Now to get the country sorted, getting to grips with the nitty gritty. But, you’ve made more enemies than friends getting here. Some of those policies have disgruntled the populace. Changing the whole economy didn’t help, nor banning Sunday morning lie-ins. And as for pulling out of the Tufty Club.
Should there exist the phenomenon of an average main battle tank, one is certainly looking at enormous metallic hulks weighing in excess of sixty tons costing millions of anyone’s currency to build. Naturally a secretive beast, tanks remain wieldy objects until disabled by either enemy action or breakdown when an infrastructure is necessary to facilitate their movements. However, if one is not financially replete or that infrastructure non-existent why not Continue reading “Yeoman of the Guard”
Broadly speaking, we have a good deal to thank our American neighbours for in automotive terms, notwithstanding of course, the fact that some influences have been better received than others. Nevertheless, the automobile evolved more rapidly, and improved in ways we could scarcely have imagined largely due to US market forces. For instance, the modern styling studio was very much an American innovation, and it’s probably fair to say that nobody did more to Continue reading “Born in the USA”
In what now seem like very distant times, procuring the services of a taxi in New York would inevitably see one on the vinyl-clad rear seat of either a big yellow Checker, later a Chevrolet Caprice Classic or Ford Crown Victoria, whereas in swinging London an Austin FX4 “black cab” or its similar looking successors.
Nowadays virtually all these once ubiquitous vehicles have been succeeded by more modern, cleaner, more efficient but at the same time also much less characterful replacements. The minor sense of occasion one experienced as a tourist has gone as well since Toyota Prii and such now Continue reading “Comfort Food”
Amid high hopes, Argentina’s Zunder proved a damp squib.
A substantial percentage of the population of Argentina is of European origin- so much so that even today many Argentineans consider their country as in a way a separate one from the South American continent. Until the middle of the 20th century Argentina and its inhabitants were doing rather well economically, exporting cereals and meat worldwide. What was felt to be missing however was a domestic car make; several enterprising souls would try their luck at clearing this prestigious but tricky hurdle. The Bongiovanni brothers were among them.
As their surname suggests, Nilson and Eligio Bongiovanni were of Italian descent. After the second world war they ran a large and prosperous Chevrolet dealership in the city of Rio Cuarto, west of Buenos Aires. The implementation of protectionism measures by the government in 1952 threw a spanner in the works: among other things it meant the end of the import of foreign cars including of course, Chevrolets. This left the brothers with only repairs and maintenance as a source of income. This setback did however stimulate the Bongiovannis (both of them creative personalities with excellent engineering skills) to Continue reading “Swiped Left”
The character of Simon Templar has smoothly transitioned his way from the printed page, to radio and finally the silver screen, both large and small. Created by British/ Chinese author and scriptwriter, Leslie Charteris, the devilishly handsome detective known as The Saint has always needed wheels – real or otherwise – something characterful, with a dash of the debonair.
Filling balloons with wet plaster, squeezing them into abstract shapes, photographing the amorphous images and projecting the slides on a wall may sound like the description of an LSD powered mind trip, but in this case it was a new and unprecedented way to design a car.
In 1987 Toyota started work on project F3, the planned successor to the then recently introduced Soarer Z20. Contrary to the previous Japanese domestic market-only model, the planned new car would also be marketed in North America under the upcoming Lexus brand. Since it was considered essential that the future car be a success in the North American market, the job was given to Calty Design Research – Toyota’s Californian design centre established in 1973.