Amongst the more striking aspects of BMC’s front-driven family of cars – if we set aside for a moment their technical courage – was the stark modernism of their design. Whether the Issigonis-inspired ADO series should be considered part of a design movement which would permeate the UK as the Sixties progressed – in architecture, product design, furnishing and in tentative forays amid the domestic automotive domain is perhaps a matter for more learned minds, but it nevertheless required a leap of imagination to Continue reading “Modern Family [Part Three]”
In 1962 BMC sprang a surprise with the 1100 – in one area in particular.
Even without its innovative interconnected hydrolastic suspension, the BMC 1100’s status in the automotive pantheon would have been beyond question. However, a good deal of its historical significance remains bound up with its adoption. While interconnected suspension designs were not an entirely unknown quantity by the late Fifties, it was the first production application of a fluid-based system in a compact, affordable (and no small matter this) British car.
The use of rubber (to say nothing of fluid) as a suspension medium was not something that Alec Issigonis seemed to favour at first, but he became convinced after sampling a Morris Minor which had been re-engineered with a prototype rubber suspension. Having discerned its potential, Issigonis, in conjunction with Alex Moulton developed an interconnected design employing rubber springs for the the stillborn Alvis TA/350 project, initiated in 1952. After this programme foundered and Alec was lured back to Continue reading “Modern Family [Part Two]”
During the run up to the 1997 UK election victory which swept them into power, Labour Party strategists identified a core median demographic to which they hoped to appeal, which they labelled, Mondeo Man. But had this election taken place some twenty years earlier, Labour’s archetype might have hailed, not from Genk, but Longbridge, because for most of the Sixties, Britain’s favourite car had been BMC’s 1100.
Having painfully emerged from post-war privation, a recovering Sixties Britain remained a hidebound and socially conservative nation. A matter which makes it all the more striking that a car marrying contemporary Italian style with a highly sophisticated technical specification should prove a bestseller. In many respects, the BMC 1100 seemed more akin to what was then termed a continental car than one hailing from the British midlands, the type of car more likely to have been viewed by Mondeo Man’s forebears as something akin to witchcraft.