The Grosse Borgward

Autocar’s 23 December issue of 1960 contained a comprehensive road test of a technically advanced offering from Bremen – the Grosser Borgward 2.3. What did they make of it?

Image credit: (c) Borgward.nl

Something of a technical novelty in the 1950s, air suspension had been offered by a number of US carmakers, including Buick, Rambler and Cadillac at the tail-end of the decade, before cost and complication saw its withdrawal, yet it remained a largely theoretical concept for European car buyers.

Across the Atlantic, while Mercedes-Benz were developing an air suspended system, the Swabians were comprehensively pipped to the market by Hanseatic upstarts, Carl F.W. Borgward GmbH in 1960. Having debuted their largest and most ambitious saloon at the previous year’s Frankfurt motor show, the P100 (or 2.3) was offered with the option of Continue reading “The Grosse Borgward”

DTW’s Top Twenty-Two Great European Cars – Part 1

Some time back, DTW surveyed the world of cars to produce a definitive top 50 of all time. In this series, we narrow the field to European vehicles and present a run-down of the best Eurocars ever. The ratings are based on a weighted combination of engineering, styling, boot capacity and overall significance.  

Borgward P100: reddit

We will start off by a reminder of why a Seat, a Borgward and a Fiat are remembered as they are.

The dubious honour of trailing at number 22 in this list belongs to the 1991 Seat Toledo. That was the one that set the standard the others never quite lived up to. To find out more about the Toledo and the others you have to Continue reading “DTW’s Top Twenty-Two Great European Cars – Part 1”

More Borgward News

USA Today reported that a Mercedes Benz executive, Ulrich Walker, will oversee the return of Borgward to production after a bit of a gap.

1960 Borgward P100 - was this affordable luxury? Image: www.history-of-cars.com
1960 Borgward P100 – was this affordable luxury? Image: http://www.history-of-cars.com

The article reported that Walker’s vision for the car is affordable luxury, which is rather intriguing as this translates as that class of car where there has been the most fatalities in the last few decades: Triumph, Lancia, Rover, Saab, Oldsmobile, for example. Further, mainstream brands that have had products that reached into the affordable luxury sector have been less and less successful. Continue reading “More Borgward News”