A Step Back

In 1970 Triumph had a decade to live. Two cars combined that year to bookend its saloon swansong.

1970 Triumph Toledo (c) carsaddiction

It wasn’t apparent at the time, but 1970 marked the close of Triumph’s expansionist ambitions, and the beginning of its fall. Not that the fortunes of the carmaker prior to its undignified end under British Leyland had exactly been characterised by unbroken success – quite the contrary in fact. But for one short decade, the name of Triumph burned brightly before being snuffed out through a combination of self-harm and corporate politics.

Following their 1960 acquisition of the Standard-Triumph business, Leyland Motors invested heavily in the Triumph marque, rendering the Standard nameplate to the history books. Amongst the most significant fruits of this investment was seen in 1965 when the compact and technically sophisticated front-wheel drive 1300 (Ajax) saloon was introduced. Continue reading “A Step Back”

Weekend Reissue : Desio via Toyota City

Another toe in the water exercise from a not so different automotive monolith.

(c) wheelsage

Despite the differences in culture and in product ethos, there really wasn’t a tremendous difference between Fiat Auto and Toyota – apart that is from the minor matter of the two companies’ relative governance and latterday fortunes. But certainly, before Fiat completely lost the run of itself, the two entities probably had more in common than we might have first realised. Continue reading “Weekend Reissue : Desio via Toyota City”

Summer Reissue : With All Due Acclaim

Triumph’s far-East hybrid-swansong receives the Longer Read treatment.

(c) cosasdeautos

It is possible to argue that despite a track record of producing frequently ground-breaking, if sometimes ill-judged and inadequately realised car designs, the various iterative companies that eventually became the Austin Rover Group enjoyed greater commercial success (and profit) from producing vehicles of a more conservative technical composition.

Equally debatable is the notion that successful carmakers rarely fall prey to over-estimating the intelligence or discernment of their customer base, and certainly in BMC/BLMC/BL/ARG’s case, a case could be made that in doing just that, they were in fact acting against their own best interests. Continue reading “Summer Reissue : With All Due Acclaim”

Shadowing Beams In Winter Throw Paths Of Inky Black

We will conclude this small inspection of a modestly sized portion of a fraction of Europe’s motoring history by reviewing what the Daily Express said about Triumph and Rover cars in the late 60s.

(c) favcars

Every year the Daily Express published a guide to coincide with the annual London car show (which took place in London, England). Basil Cardew edited the guide. The book I am quoting shows an image of a fellow in a studio photograph who is actually wearing a hat. But let us Continue reading “Shadowing Beams In Winter Throw Paths Of Inky Black”