The fate of the Punto epitomised FIAT’s decline into irrelevance.
For the millennials amongst DTW’s readership, it must be barely conceivable that FIAT was once the largest manufacturer of passenger cars in Europe, an automotive powerhouse with a full range that stretched from the diminutive 126 runabout to the luxury 130 saloon, between which extremes were a multiplicity of saloon, estate, hatchback, coupé and convertible models. FIAT’s market presence was strongest at the smaller end of this spectrum and its 127 model of 1971 was the definitive modern supermini, or at least it became so when, a year after launch, it received the hatchback it was so clearly destined to have.
All the elements were there: a transverse engine with end-on gearbox driving the front wheels, making for a compact powertrain that allowed passenger space to be maximised. At around 3.6 metres in length, it was about half a metre longer than Alec Issigonis’s packaging marvel, the original 1959 Mini, but it put that extra length to good use, providing more than tolerable accommodation for four adults to Continue reading “Endgame”
Unlike other major European markets, France did not particularly enjoy a love affair with the two-door bodystyle and by consequence, for sound commercial reasons, few mainstream French carmakers saw fit to offer one throughout the 1950s and 60s. It was therefore not at all surprising that Renault CEO, Pierre Dreyfus and his marketing heads were initially dubious about the sales prospects for the new Renault 5’s two-door-with-a-tailgate style. The level of commercial risk was, not to exaggerate matters, enormous.
Misgivings were not only expressed within Billancourt itself however, Renault’s dealer representatives vehemently agitated against the two-door body style when the Cinq was previewed to them prior to launch. In fact, they wrote it off entirely, baldly stating that only commercial operators would Continue reading “Voiture à Vivre [Part Two]”
The 1971 Fiat 127 proved to be an extraordinarily popular and enduring design. DTW recalls its many iterations, some pleasing, others rather less so.
The Fiat 127 was a supermini wholly in the modern idiom, with its transverse engine, end-on gearbox and a three-door hatchback bodystyle(1). It was not, however the world’s first such design: that title goes to the 1964 Autobianchi Primula. The Primula was, however, engineered by Fiat, which held an equal 33% share in the company alongside Pirelli and the Bianchi family. Fiat was able to Continue reading “Under the Knife – One to Seven”