Try A-Coke-Ah (Part Two)

Iacocca – the Chrysler years.

Image: Time

Reeling from his part-expected firing by Henry Ford, Iacocca was almost immediately offered roles in companies across the globe. One being as a global consultant for Renault, which he turned down, citing a desire for a more hands on role. He also envisaged what he termed Global Motors, a collaboration between Chrysler’s engineering prowess, Volkswagen’s scale and dealer saturation, along with Mitsubishi’s technologies.

Iacocca even had finance plans in hand and seemed openly confident of attracting, if not these car manufacturers, then others such as Honda, Fiat, Nissan or Renault to create a global car superpower to Continue reading “Try A-Coke-Ah (Part Two)”

Something Rotten in Denmark: Chrysler Stratus

Cab-Forward was the design buzz-word of the mid-’90s. It didn’t age well.

Chrysler Cirrus. In 1995 these cars had the power to thrill. Image: carfigures

This sideways view of the JA-Series was originally published on DTW in December 2014.

This car has two claims to our attention today. The first is that in the cold light of day, it is hard to believe this car and its almost identical stable-mates were once nominated on Car & Driver’s 10 best list. I was not aware of this at the time. The second reason I am drawn to it is because it was the first car I was ever paid to review[1]. I wrote 1,000 words and saw the editor chop out 200 of them, more or less killing the nuances of the text stone dead. I wanted to Continue reading “Something Rotten in Denmark: Chrysler Stratus”

AUTOpsy: Dodge Avenger

Revisiting a mutt from Motor City. 

fullsizeoutput_14c6

Editor’s note: This article originally appeared on DTW in March 2018. All images courtesy of the author.

Was it ignorance? Negligence? Arrogance? The motive(s) may be up for debate, but there’s no arguing about the utter lack of lustre this 2007 vintage Dodge Avenger embodies. Nor that the utter cynicism of this product was the result of management decisions betraying one or all the above-mentioned traits. Naturally, by the time the Avenger was brought to market, most of the people who had made these decisions had departed for pastures new, considerably further afield than Auburn Hills.

After a most glorious turnaround performance abroad, former Chrysler CEO and self-styled Dr Zee, Dieter Zetsche, returned to the parent company in Stuttgart, where he immediately instigated the fire sale of the American car maker. His right-hand man, Wolfgang Ayerle/Bernhard, had already departed, but would eventually rejoin Zee at Stuttgart. Chrysler chief designer, Trevor Creed, was also about to Continue reading “AUTOpsy: Dodge Avenger”

Anniversary Waltz 1980 – Born Under Punches

The name of this band is Talking Heads.

Image: 99designs.uk

In 1980, the Art Rock grouping of frontman David Byrne, Bassist Tina Weymouth, drummer Chris Frantz and guitarist Jerry Harrison released what would become their defining album. The four-piece, which played its first gig as Talking Heads in 1975 at New York’s CBGB venue had forged a reputation, first in the post-punk new-wave scene, but after they began to Continue reading “Anniversary Waltz 1980 – Born Under Punches”