Living with the BMW E30-Generation 3 Series

The author recalls his experiences with two of Munich’s finest.

Not ours, but identical. Image: classiccarauctions.co.uk

My partner and I had the good fortune to run as company cars two E30-generation 3 Series models for six years during the 1990s. The first was a 1990 320i convertible, which was followed in 1993 by a 325i convertible. The 320i replaced a 1988 Mercedes-Benz 190E, about which I have previously written here. I would have liked to maintain my allegiance to Stuttgart, but my partner and I wanted a convertible and the C124 was too large, with an image that suggested middle-aged Miami orthodontist rather too strongly for our tastes and ages at that time. Continue reading “Living with the BMW E30-Generation 3 Series”

Breakthrough (Part One)

Forty years ago, BMW launched a car that would help to propel the company into the automotive stratosphere.

Image: autoevolution.com

Automotive historians often identify two models as seminal in the history of the storied Bavarian automaker. The first is the BMW 700, a modest car that quite literally saved the company from bankruptcy after it plunged to a huge DM 15 million loss in 1959, mainly thanks to its misadventure with the beautiful but financially ruinous 507 roadster.

Launched in the same year, the 700 was a small rear-engined model available in two-door saloon, coupé and convertible variants. Styled by Giovanni Michelotti, it was an attractive and contemporary looking car that was well received and sold strongly from the off, bringing desperately needed income and stability to the company. The 700’s success encouraged the Quandt family to Continue reading “Breakthrough (Part One)”