Wholly Toledo: A Two Part Look At SEAT’s Ragbag Nameplate

With apologies to anyone who expected something else when Googling the term “Wholly Toledo”. I just wanted an amusing play on words so I could make this fake magazine cover:

If it doesn't exist, I will invent it. Wholly Toledo is the popular magazine for UK fans of the SEAT Toledo.
If it doesn’t exist, I will invent it. Wholly Toledo is the popular magazine for UK fans of the SEAT Toledo.

The Seat Toledo. How often does this name come up? Answer: not very much. Yet since 1991, SEAT have been selling something tagged as such. Right now it’s a quite conservatively styled medium-small car with the neat conceit of looking like a saloon but actually being a hatchback. Haven’t we heard this before?

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