That Was a Real False Ringlet Flying Past

Toyota make a bewildering number of cars, they really do. This one lives in Dublin, Ireland where I saw it in the summer of 2022.

2013 Toyota Corolla Axio, Dublin, Ireland (July 2022)

Rather foolishly I did not get as far as recording the nameplate. The only evidence I have for this sighting are these three grainy photographs, of the sort used by crazed believers in pseudo-science to prove the existence of the Loch Ness animal. In order to find out what this was I had to first Continue reading “That Was a Real False Ringlet Flying Past”

Theme: Dashboards – Toyota’s Subtle Game

Little credit goes to Toyota’s designers for their contribution to dashboard design. Let’s change that and reconsider the seventh generation of the Corolla, the E100, on sale from 1991 to 1995.

1993 Toyota Corolla interior (EU model).
1993 Toyota Corolla interior (EU model).

Toyota has always carefully controlled the extent to which the fashions of the times have influenced its dashboards’ appearance. Corolla customers are such that they want the car to be as unobtrusive as possible and perhaps they are even unaware of this powerful desire. For any designer to make a shape that meets this requirement is far from easy. It is like designing unspoken rules, design for the tacit. To do what designers often do, driven by ego, is to seek attention. Continue reading “Theme: Dashboards – Toyota’s Subtle Game”