Lion of Beauty – 1997 Peugeot 406 Coupé

A Suave Swansong. The 406 Coupé embodied values which had seen a Franco-Italian marriage survive and prosper for a generation. Sadly, it wasn’t to last.

Image: theautoz.com

At some unspecified point during the 1990’s something quite seismic took hold within Automobiles Peugeot. A profound cultural shift which saw a gradual jettisoning of not only the marque’s highly regarded engineering principles but also its reputation for dignified styling. Their long-standing association with carrozzeria Pininfarina was unravelling. PSA President, Jacques Calvet, believed to have been irked by the attention Patrick le Quément’s Billancourt studios were receiving, pressed Peugeot Style Centre chief, Gérard Welter for more visual excitement; a move which saw Welter poach rising star Murat Günak from Mercedes-Benz in 1994. Continue reading “Lion of Beauty – 1997 Peugeot 406 Coupé”

Connect the Dots

In a spirit of festive jollity, Driven to Write challenges readers to connect the three cars shown in the presentation below.

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What is it and how are these three vehicles connected? Think of it as a kind of degrees of Kevin Bacon. The prize is a year’s free subscription to Driven to Write and access to behind-the-scenes events such as our editorial meetings. Continue reading “Connect the Dots”

Photo Series For Sunday: Peugeot 406 Saloon and Coupe

This is how Pininfarina elegantly reworked the two least satisfactory parts of the Peugeot 406 saloon when converting it into a coupe. The same solutions could have been deployed on the saloon

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