Insight in Hindsight

Honda’s 2010 CR-Z was not without precedent. Quite the contrary.

(c) autoevolution

Of all the mainstream Japanese carmakers, Honda have perhaps the longest track record of going about things their own way. Yes, one can point to someone like Subaru and suggest an element of stand-alone behaviour, but while Fuji Heavy Industries has for the most part cleaved doggedly to one central idea, one never quite knows what Honda is likely to get up to next.

Take the 2010 Honda CR-Z: A compact 2+2 hybrid coupé was not the epicentre of automotive orthodoxy ten years ago, the intention being to create something of a halo model to help nudge customers towards Honda’s more prosaic range of Integrated Motor Assist (IMA) petrol-combustion hybrid drive models. But not only was the drivetrain shared with the concurrent Civic Hybrid and stand-alone Prius-baiting Insight model, so too was the platform, in this case with a sizeable chunk excised from the centre section.[1]

The CR-Z also arrived with a palpably strong sense of déjà-Vu, insofar as more observant Honda watchers were likely to Continue reading “Insight in Hindsight”

Theme: Hybrids – 2000 Honda Insight

This is also conveniently part of my Looking Back series.

Nice colour: Honda Insight

We can begin by looking at this little film by Doug de Muro. I have to say I like the chap’s presentation mode. It is very cheerful in a way the Americans do very well. It avoids Hammond’s cheeky chappy style and Clarkson’s tucked in chin. The Honda Insight and Toyota Prius both went on sale in 2000, showcasing the idea that you could mix an electric and petrol system to Continue reading “Theme: Hybrids – 2000 Honda Insight”