Last of England [3]

Understanding the X-Type.

Does X stand for expedience? Image: Autocentrum.pl

Given the unprecedented levels of investment, and the expectations of both maker and benefactor, the X-Type had a good deal of heavy lifting to do. Its eventual failure not only cost Jaguar dearly, it set the carmaker back to such an extent that it never truly recovered. X-type was commissioned with one overarching mission, to more than double Jaguar’s sales volumes, transforming the carmaker as a serious player in the luxury car market, especially in the US, where these cars had historically sold in large quantities. But the X400 misfired, falling well short of projections, and as it would transpire, fiscal break-even. How so?

A moment, if you will. Lest the following reads as a full-throated orgy of blue oval bashing, we should first Continue reading “Last of England [3]”

Last of England [2]

The X-Type’s heyday – brutish and short.

US market X-Types were fitted with a bonnet-mounted ‘leaper’ ornament. Image cars.com

The Jaguar X-Type made its world debut at the Geneva motor show in March 2001 amid a good deal of optimism, Jaguar’s then Managing Director, Jonathan Browning outlining the model’s significance to the press in transformative terms. In this he would be proven correct, albeit not in the manner intended. 

Early reviews spoke of a car which met the required criteria of Jaguar-ness. Reporters seemed particularly keen to Continue reading “Last of England [2]”

Something Rotten In Denmark: Two-Tone X-Type

It goes well, is comfortable and has a pleasing interior. But alas, one thing somewhat spoils this car. 

jaguar-x-type-25-sport-4x4-4d
2001 Jaguar X-type: source

There are three ways a used car can be a bit rubbish. We usually see them (1) edging into decrepitude and (2) we can see them as bad as their maker intended. In this little item we see Category 3…

Customisation. I assume that this is a customer-led effort: a Jaguar X-type with a two-tone paint job. ‘Angry of Brown’s Lane’ will write in to say it the car is obviously a special edition to mark the 20th anniversary of Jaguar’s decision to move back to metric measurements again**.  Continue reading “Something Rotten In Denmark: Two-Tone X-Type”