Turning the clock back to a millennial from Gothenburg.
Twenty years have slipped by since Volvo entered the shark infested waters of the compact executive saloon market, leaving behind a broadly positive if somewhat small mark in that (now) ever-shallower pool. By the time Ford showed up with a very large cash bag ($6.45 billion) and placed the Swedish brand under their Premier Automotive Group umbrella in 1999, the S60 was all but ready for unveiling.
The Volvo S60 appeared in 2000, replacing the S70 which had its roots in the 1991 850.
About 1800 differences distinguished the rectilinear 850 from the less rectilinear S70. Between them about a million units were sold, which is creditable indeed. In the S60’s nine years it managed 631,000 units. According to the press commentary, Volvo aimed the S60 at drivers, tired perhaps of jibes about how dull their cars were. To express this intent Volvo threw out litres of headroom and interior space as a result of the new car’s more rakish profile.
Indeed, it looked good then and does so now but my experience of the two cars is that the S60 is cramped while the S70 is perfect for long drives with a full complement of passengers and luggage. Continue reading “Looking Back: 2001 Volvo S60”