Pointless Road Test – FIAT 500 1.2l Lounge

There probably isn’t anything left on the keyboard that has not already been written about the FIAT 500, but that’s not going to stop DTW as recent ownership has permitted some real-world insights.

FIAT 500 1.2L Lounge in Pasodoble Red
So familiar, it’s invisible

The new-age FIAT 500 is a car I don’t want to like. It’s a cynical fraud for starters, sharing underpinnings with the previous generation FIAT Panda and Ford Ka. I like the Panda, having an especially fond soft spot for the 100HP which was the meaner spiritual successor to the Cinquecento Sporting that I so cherished in my early twenties.

I think I am also biased by Continue reading “Pointless Road Test – FIAT 500 1.2l Lounge”

Special Editions: Fiat 500 By Diesel

Further to our discussions, here is the Fiat 500 by Diesel. This is less convincing than the Gucci edition. It smacks even more of aftermarket.

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And the advert here is in rather poor taste. Here is a little more on the car if you can find the strength. What would I want from a proper special edition tied in to a big-league company? The wheels should not be available on the rest of the range. The seats ought to be unique to the car even if that just means new head-restraints. I’d like fitted, branded luggage. There must be firms able to run up such a thing for a few hundred euros. I imagine the people at Diesel know how to create small runs of textile products, right?

Special Editions: 2011 Fiat 500 By Gucci

Up until now I thought Gucci had limited their dalliance with the car industry to American brands such as Cadillac.

2011 Fiat 500 Gucci edition
2011 Fiat 500 Gucci edition: source

At the other end of the scale and on the other side of the Atlantic, Gucci also graced Fiat with their magic touch. According to Gucci “The car’s silhouette is outlined by Gucci’s signature green-red-green stripe, which runs along the entire perimeter and links the exterior to the interior. The stripe also appears inside on the seats, on the gear shift, the key-cover, the carpets, and in an innovative finish on the seatbelts. The interior space of the 500 by Gucci is stylish yet functional down to every last detail: chic embroidery, exclusive materials, glossy and satin Continue reading “Special Editions: 2011 Fiat 500 By Gucci”