Citroen reveals its big idea.
It ought to be obvious really; that incredibly fertile period of Citroën design overseen by the recently departed Robert Opron and presided over by CEO, Pierre Bercot was merely a blip; a marvellously inventive, optimistic and futuristic one, but a blip nonetheless. One where high speed travel in supreme comfort was to Continue reading “Creative Dissonance”
A yellow Cactus in an underground setting sets your correspondent off into futile reveries of austerity motoring.
Towards the latter part of the 1980s, I can recall taking the view that Citroën was missing an opportunity to (in)directly replace the 2CV by introducing a pared-back version of the Visa, powered by the 602cc flat twin and featuring perhaps a full length sunroof. It wouldn’t have been the same as the beloved tin snail of course, but might have extended the life of the concept beyond the point where collision and emissions regulations killed-off the Deuche or any chance of a more sympathetically developed successor.
Now in reality there was probably little real appetite, either within PSA or indeed amongst the buying public at the time to Continue reading “A Letter In Your Writing Doesn’t Mean You’re Not Dead”
Citroen’s C4 Cactus is a popular choice in Southern Europe, but signs are that it’s fading. Is the fun over already?
One of the drawbacks of being something of a novelty act is that there is often a risk that its appeal will fade. Upon its introduction in 2014, Citroën’s C4 Cactus was viewed as something of a character amidst a sector somewhat devoid of it. With styling which combined a studied practicality and ruggedness with a cheerful and largely unaggressive demeanour, initial sales for the model were strong, with 28,974 registered in 2014. Continue reading “Cactus World News”
Our good friends at Automotive News Europe have interviewed Citroen’s CEO, Linda Jackson: expect more Cactussy Citroens.
Here is the article’s intro: “The C4 Cactus has been a sales winner. Citroen has sold 90,000 C4 Cactus models since its debut last year and the car was awarded the World Car Design of the Year at the New York auto show in April. Citroen CEO Linda Jackson wants to channel the quirky compact hatchback’s success into the rest of the brand’s lineup. Jackson explained how in an interview with Automotive News Europe correspondent Nick Gibbs.” I recommend you Continue reading “Old Wine In A New Bottle? Or Old Wine In An Old Bottle?”
Driven To Write 