Blowing in the Wind

A mid-decade blow-in from the US prompts some blue oval-based soul-searching.

(c) automobilemag

The car which was once so dominant that it came to embody an entire socio-demographic UK class is fading from sight. The decline of the Ford Mondeo signifies a number of things, but perhaps primarily that this, coupled with the recent withdrawal of the Edge SUV from UK market (owing to a lack of buyer interest) illustrates most starkly the upper limits of brand-Ford in 2019.

For clarity, I enclose the following sales figures. Last year the Mondeo racked up sales of 49,596 cars across the entire European region, while this year to July, 25,125 found new homes, suggesting that the model line will struggle to Continue reading “Blowing in the Wind”

Photos For Sunday: Lancia Thema 8.32

We’ve probably said as much as about this car as can be said, short of taking it for a lengthy celebratory test drive. The only new experience to be registered today is about how the car sounds.

Lancia Thema 8.32

Sitting in the car and, now reflecting on the vehicle in hindsight, it sinks home that the effect of putting a Ferrari engine in a Lancia is to make a car much more interesting than anything Ferrari itself has done since, with maybe the exception of the 1992 Ferrari 456 GT.

How can we understand this car? Do we understand the meaning of this car? If it helps to understand the remarkable nature of the Thema 8.32 maybe imagine an Opel Insignia with a Porsche engine. Even that is not quite an analogue because the Insignia, nice as it is, doesn’t mean the same thing as the standard Lancia does. Continue reading “Photos For Sunday: Lancia Thema 8.32”

2015 Ford Mondeo Vignale – What Autocar Says

It’s faint praise time for Ford again. Autocar have tested the Vignale version and came to a predictable conclusion. Yes, they like it but they still think you should buy a BMW 5 instead. Auto Express take an even harder line.

2015 Ford Mondeo Vignale
2015 Ford Mondeo Vignale

You can read the entire Autocar article yourself by clicking on the link above. What struck me was that the Vignale is clearly the Ghia X for our times. The key mistake they have made with this car is that it is lacking a distinctive, mechanical difference from the Titanium spec models that sit below it in the model hierarchy. I would dearly have liked this car to Continue reading “2015 Ford Mondeo Vignale – What Autocar Says”