Game Changer

From humble and unlikely beginnings, the Audi Quattro would permanently redefine its maker’s image. Daniel O’Callaghan looks back on the development and influence of this seminal model in the company’s history.

1980 Audi Quattro. (c) weilinet

The Audi Quattro owes its existence to the German Army’s urgent need in the late-1970’s to replace its aged DKW Munga four-wheel-drive light utility vehicles with a more modern successor. The Munga had ceased production in 1968 and its outdated two-stroke engined design was overdue for replacement. Its intended successor was the Europa Jeep, a joint-venture project involving a number of European governments that had been in development for a decade before finally collapsing acrimoniously in 1979.

Anticipating this outcome, the German Army instead invited domestic automobile manufacturers to design a replacement for the Munga.  Volkswagen passed the project to Audi, who had access to the Munga’s technology and patents via the Auto Union partnership, so was able quickly to Continue reading “Game Changer”

A Photo For Sunday: 1988 Audi Coupe

1988. Let’s read that back: nineteen eighty eight. Which is half a year short of three decades.

1988 Audi Coupe

There really is something about the form language of industrial design that is verging on the timeless. Credit for this car goes to one J Mays who penned the Audi 80 in 1983. This one is known as the B3 (35i). While there are a few oddities on the car, they are far below the detection limit of normal humans.

The Audi coupe has a very subtle detail which is worth looking closer at. I will come to that later. Continue reading “A Photo For Sunday: 1988 Audi Coupe”