The Little BMW That Could

The car that gave hope to BMW that independent, consistent success would materialise after a difficult post-war period.

All images by the author.

As the 1950s drew to a close, BMW was in deep trouble. Only the tiny Isetta bubble car, built under license from Iso was a modest money maker. An enormous chasm gaped between the Isetta and the large, expensive 2600 and 3200 models, modernised versions of the 501/ 502 and by that time past their best.

The exclusive 503 and 507 were impressive vehicles to be sure, and especially in the 507’s case, beautiful, but neither had been a commercial success. In an effort to Continue reading “The Little BMW That Could”

Anniversary Waltz 2017 : Wirtschaftswunder-Wagen

Three German cars, each of which share a birthdate and a complex web of gestational links, share one further distinction. Each helped put post-war Germany back on four wheels.

1957 BMW 600. Image: MODern deSign

Sixty years ago, Europe was still reeling from the effects of World War Two. Germany was inching its way back to political credibility and prosperity thanks to the economic miracle and a little help from an American named Marshall. Mobility was very much the name of the game, with most domestic manufacturers focusing on simple, affordable cars for everyman.

BMW’s Eisenach works found itself on the wrong side of history by the end of hostilities, situated in what had become the Russian sector of a partitioned Germany. Producing exclusive and unprofitable V8 engined luxury cars wasn’t going to Continue reading “Anniversary Waltz 2017 : Wirtschaftswunder-Wagen”