The early promise of Fiat’s X1/38 design theme was quickly extinguished within centro stile Fiat. Was it a loss of confidence or something more seismic?
It was perhaps Fiat’s misfortune that the Ritmo arrived at a point where the design zeitgeist was shifting away from the stark modernism of the early ’70s to a more polished, yet more conservative aesthetic. This shift is vividly illustrated by the transition from Ritmo to the three volume Regata model upon which it was based. Continue reading “Broken Rhythm”
Has Centro Stile Fiat ever produced a design of lasting significance?
This is the question I found myself asking following a recent Driven to Write piece on Lorenzo Ramaciotti – (which I urge you to read). Because like many, I held firm to the view that Turin’s fabled carrozzerie were responsible for every design worthy of note. On the other hand, memory can sometimes prove a faulty co-driver, so I did what any self-respecting autophile would do at this point and revisited the Fiat group’s styling back catalogue in a quest for answers. So what I offer here is a list of significant Fiats of the last 50 years and who is believed responsible for their styling. Continue reading “A Question of Form”