Honda’s Legend was brought to market late in 1985, stealing some of ARG’s thunder. Mark Snowdon, Managing Director of Product Development countered this move with an acceptance that Honda were a little faster to button everything up; “late stage modifications, we have a wider model range and we have different ways of launching cars to our Japanese colleagues.” A foil which did little to mask his chagrin. One of those late stage modifications being the M16 engines, which were not fully ready. 800s at launch instead making do with the Honda 2.5 litre engine. The M16 became available later in the year.
Neither car had been a secret. No camouflage wraps or exclusive spy shots in the mid-80’s. Five (or so) long years had passed from Sked’s reconnoitre in Frankfurt to British launch date (10th July 1986), two days after the company rebranded to Rover Group PLC. Whatever their name, the current financial and political situation was far from rosy. Sales were up but losses remained huge, in the tens of millions.
One contributory factor must be the 800’s launch package; Rover paid return airfare where Swiss roads were subjected to a 3,500 complement of journalists, Chief Constables and fleet managers (and wives supposedly) for a weekend jolly. Northumberland was similarly invaded by British MPs and hundreds more foreign journalists, all eager to Continue reading “Collaborative Applause Part Two”
Like most of what we do here at Driven to Write, our commemoration of significant automotive anniversaries throughout the past year came about largely by accident and was therefore never intended to be exhaustive or definitive. But with 2016 consigned to a blessedly welcome end, we now find ourselves like overindulged children with an embarrassment of riches for which we have little real use. So in the spirit of post celebratory ennui, we propose to take a brushstroke to the cars we never quite got around to last year. Continue reading “Anniversary Waltz 2016”
Volvo’s trailblazing glassback coupé marked a new beginning for Gothenberg, but a creative swansong for its Dutch subsidiary.
With a reputation for solid looking, robust and uncompromisingly functional saloons, the last thing anyone expected from Volvo in 1986 was a shooting brake style sports estate. Yet for those with long memories or a photo of a P1800 ES to hand, Volvo had been here or hereabouts before – around 1972 to be precise. The 480 came about as part of Volvo’s plans to Continue reading “Born Slippy”
The keys to the executive lounge are hard-won. Sometimes you’ve got to force your way in…
The 1986 E32 BMW 7-Series may not have been as polarising a styling statement as its E65 descendant, but was if anything a far more significant car. Bayerische Motoren Werke’s ‘here’s Johnny’ moment; it represented a point where BMW took a metaphorical axe to the boardroom door and gave their Swabian rivals the fright of their lives. It also inspired an entire generation of BMW saloons, introducing the distinctive (and patented) L-shaped tail-lamp motif. Continue reading “Benz Buster -1986 BMW (E32) 7-Series”
Successful motor companies are consistent motor companies. Did FIAT miss a meeting?
Looking at those who have made a success of the motor business, they stand out for, amongst other things an unswerving consistency. This is not however a trait one could ascribe to the mighty FIAT Group over the past four decades, lurching as they have from crisis to recovery like a cadre of drunken sailors on shore leave. Continue reading “Going to Extremes”
There’s nothing terribly exciting about this class of ’86 Renault, but does that mean there’s nothing to say?
Some cars arrive with a flourish and leave a lasting legacy in their wake – for good or ill. Others live out more self-effacing lives then die without a whisper. Today we profile one of the quiet ones that simply went about its job until such time as its maker chose to replace it. Continue reading “Middle Class – 1986 Renault 21”
Intended to signpost the crucial 800 saloon, Rover’s CCV concept could be said to have eclipsed it entirely.
Why Austin Rover chose to display CCV at the Turin motor show a matter of weeks before the launch of their highly anticipated Rover 800 saloon seems a curious one in retrospect. For although it gained them a good deal of column inches and the approbation of the design community, it also ramped up anticipation for the new saloon model – which was dashed slightly when the 800 was revealed later that year. Continue reading “Stolen Thunder – 1986 Rover CCV Concept”
Missing Links and lost causes – in search of Alfa Romeo’s elusive estate.
The recent announcement by Alfa Romeo’s Harald Wester that the Italian manufacturer has no plans to introduce an estate version of its latest Giulia saloon was hardly a shock, given that the forthcoming Stelvio crossover will henceforth fulfil that role, being to all intents and purposes a jacked up Giulia hatch. As we know, the European market for upmarket estate cars is shrinking to the crossover contagion and what is left of it is dominated by the German hegemonic trio and Volvo, so it probably makes little sense now for FCA to throw good money after bad. Continue reading “Estate of Arese – 1986 Alfa Romeo 75 Sportwagon”
With due consideration, your correspondent gets off the fence.
Praised to the skies by an adulatory UK motoring press at its launch thirty years ago, pilloried mercilessly in subsequent years and even to this day, only grudgingly accepted even by marque loyalists, the Jaguar XJ40’s reputation remains a matter of often quite heated debate. Continue reading “Thirty Times ’40”
Detroit’s SL fighter wasn’t a winner, but was that the point of the exercise?
The Cadillac Allanté was not a brilliant commercial success. In fact its best year was its last, with just over 4,500 cars sold. It’s unlikely the Allanté was a profitable car, even at the (really quite optimistic) prices Cadillac were charging. Its convoluted production process most likely saw to that, even if the warranty claims already hadn’t. Nevertheless, the Cadillac two-seater was perhaps a more significant car than appearances might first suggest. Continue reading “Mid-Atlantic Caddy”