Definition Point

We profile Ford’s 1998 sector-defining Focus.

(c) namu.moe

While something of a singularity, the advent of a defining car can only truly be acknowledged once a decent period of time has elapsed. The Ford Motor Company has created a number of cars which have in their way, helped define their respective eras, largely due to ubiquity and popular appeal. Nevertheless, the number of truly outstanding European Ford car designs are fewer in number.

The 1998 Focus is the most recent of them, recalibrating not only what a C-segment car could look like, but how it could Continue reading “Definition Point”

Bobcat by Another Name

Another in a series of lasts: The 1997 Ford Puma. We won’t see its like again.

Image: carcatalog

The 1990s saw Ford’s European outpost embark upon a period of reflection; a polar realignment from the provision of lowest common denominator perambulatory devices to a respected and critically lauded manufacturer of class-leaders. This process began in earnest with the 1995 debut of the BE91-series Fiesta. While retaining the body structure and basic mechanicals of the critically unloved preceding model, a series of chassis and engine refinements in addition to a major external and internal restyle saw the Fiesta Continue reading “Bobcat by Another Name”

High Concept – 1992 Ghia Focus

So many car design concepts intrigue and delight upon initial viewing but date as quickly. A notable exception to this truism sits below :

92ghia_ford_focus_09

The 1992 Ghia Focus. First displayed at that year’s Turin Motor show to rapturous acclaim, it was a compact barchetta style roadster, and it’s radical form language prefigured a new direction for Ford. Its influence however, would ultimately extend further beyond Ford’s Dearborn, Dunton, Merkenich and Turin studios.

Continue reading “High Concept – 1992 Ghia Focus”