The British Daimler Motor Company (as opposed to the better-known German one) was one of the most venerable names in automobile history, tracing its roots back to 1896, and with a long-standing Royal warrant, amongst Britain’s most prestigious. Part of the Birmingham Small Arms (BSA) Group, a combine which incorporated military hardware, cars, commercials and motorcyles, by the mid 1950s the carmaking side of the business was starting to struggle against rising costs and stronger competition.
An old-fashioned Glamour Girl, or an unlikely precursor of Girl Power. We look at Norah Docker’s Golden Years.
In the period after the Second World War, and the long climb out of austerity, the Dockers were the visible end of the malaise of much of UK industry, particularly the motor industry. Most car companies had been started by hard working individuals, often from humble backgrounds, and their energy and ambition had allowed them to prosper, But, by the middle of the Century, many had become personal fiefdoms, run by bosses who were, at best, paternalistic philanthropists such as William Morris (Lord Nuffield) and, at worst, greedy and self-important incompetents. Continue reading “Theme : Glamour – Grit in the Mascara”