AUTOpsy: Dodge Avenger

Revisiting a mutt from Motor City. 

fullsizeoutput_14c6

Editor’s note: This article originally appeared on DTW in March 2018. All images courtesy of the author.

Was it ignorance? Negligence? Arrogance? The motive(s) may be up for debate, but there’s no arguing about the utter lack of lustre this 2007 vintage Dodge Avenger embodies. Nor that the utter cynicism of this product was the result of management decisions betraying one or all the above-mentioned traits. Naturally, by the time the Avenger was brought to market, most of the people who had made these decisions had departed for pastures new, considerably further afield than Auburn Hills.

After a most glorious turnaround performance abroad, former Chrysler CEO and self-styled Dr Zee, Dieter Zetsche, returned to the parent company in Stuttgart, where he immediately instigated the fire sale of the American car maker. His right-hand man, Wolfgang Ayerle/Bernhard, had already departed, but would eventually rejoin Zee at Stuttgart. Chrysler chief designer, Trevor Creed, was also about to Continue reading “AUTOpsy: Dodge Avenger”

Theme : Simca – Going the Distance

The transverse-engined, hatchback 1100 is undeservedly overshadowed by other trailblazers. But not only did it get there very early, its influence travelled surprisingly far.

Simca 1100
Simca 1100

Introduced in 1967 and available as 3 and 5 door hatchbacks, a neat estate as well as van and pickup versions, the Simca 1100 had a sizeable niche of the French market available to itself for years. Renault didn’t fill the hatchback gap between the 4/5/6 and the 16 until the 14 of 1976, the same year that conservative Peugeot put a fifth door into the 104.

Structurally zealous or just snobbish, Citroen previously allowed a hatchback only on the Dyane until the Visa of 1978 and the GSA of 1979. Despite this, and its 18 year life, the Simca is another of those cars, like the Autobianchi Primula with which it shares conceptual roots, that seems to have been excluded from the condensed history of the evolution of the motor car. Continue reading “Theme : Simca – Going the Distance”