Conflict Diamonds

Two carmakers go head to head over a bright, shiny object. 

Image: Wkipedia

Diamonds are Forever, or so Ian Fleming told us in 1956. It’s not the view of Munich Regional Court No.1, which found in favour of Renault’s challenge to Chinese-owned Borgward AG’s use of a rhombus-shaped badge firmly in the tradition of their 59 years defunct Bremen-based predecessor company.

As if Borgward AG’s present woes were not great enough, the Bremen newspaper Weser-Kurier reported on 9 May 2020 that Groupe Renault have won an injunction against Borgward AG over the use of their diamond badge design.

The terms of the judgement are swingeing: Continue reading “Conflict Diamonds”

Signs of Our Times

Is the rejection of historical displays of excellence a sign of daring boldness – or the revelation of glaring ignorance?

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photo (c) auto-didakt.com

For the sake of readership enjoyment, we shall not again repeat the litany about how Mercedes-Benz ‘ain’t what it used to be’ and how Swabian diligence has given way to Sensual Purity®.

NuMerc is upon us, there’s no doubt about it. So rather than Continue reading “Signs of Our Times”